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55

panda birthday party supplies

Worth a look

Shows no brand lock-in (top 5 brands take 33% of clicks), but a small market ($65K/yr) keeps it on the watch list.

Market size 16Growth 24Conversion 60Competition 86Returns 73Price range 56Avg price 67Brand share 96Review moat 91Quality gap 23

Brand share

Incredible33%

top-5 brand share — no brand owns this niche

Review moat

Great180.53

avg incumbent reviews — the moat a new listing must climb

Competition

Great29%

top-5 click share — an open shelf

Returns

Good2.1%

return rate — above 5% kills the launch gate

Avg price

Good$14.01

avg listing price — sweet spot $15–$100

Conversion

Good5.1%

search→purchase rate — share of searches ending in a sale

Price range

Good$3.40–$30.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-1.5%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$65K

$65K/yr · 90K searches

According to Flapen's Amazon United States niche tracking, panda birthday party supplies is a $65K/yr Amazon United States market (90K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Jan. Verdict: Worth a look — 55/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

panda birthday party supplies market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$56K–$70K
units × avg price
Conversion rate
5.1%
Avg BSR
#4,026
Page quality
0%
Prime
98%
Sponsored
90%
Out of stock
8.8%
Avg brand age
30 months
Avg seller age
181 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

50 falling

Sellers

77

Top-5 brand share

33%

Top 20: 78%

Top-5 click share

29%

Top 20: 71%

Open market

62%

  • Buryeah10%
  • JU XIN7%
  • Obussgar6%
  • HIPVVILD6%
  • KEFAN5%
  • CSTYWC5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.5% search growth over the last 90 days.
3K2KSpike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.0×

Top panda birthday party supplies search terms

  • panda birthday decorations39K/yr
  • panda party decorations20K/yr
  • panda decorations11K/yr
  • panda party8K/yr
  • panda birthday7K/yr
  • panda party supplies6K/yr
All search terms

Top panda birthday party supplies products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$5K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about panda birthday party supplies

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Good quality and easy to set up”

Fun/Entertainment Experience17%

“Cute game for the whole family”

Design-Overall11%

“Great construction”

Value For Money10%

“Good value”

Advertised Vs Actual Product8%

“As pictured”

Size-Overall6%

“Cute and good size”

Ease Of Use5%

“This is an easy”

Ease Of Application4%

“Easy to apply”

Weight Light3%

“light enough to not sink into the cake”

Warmth3%

“Soft and warm”

What buyers complain about

Smell33%

“The only thing that may be off is the balloons smelled like spray paint”

Strength17%

“Plates a bit on the flimsy side”

Size-Overall8%

“The dice are a bit on the smaller side”

Ease Of Use8%

“Hard to fold back into pillow”

Quality-Overall8%

“kind of cheaply made”

Thickness8%

“thin”

Top return reasons

Size-Overall41%
Quality-Overall8%
Value For Money7%
Design-Overall5%
Defective Material/Parts5%
Color5%
Advertised Vs Actual Product5%
Inflation/Deflation4%
Product Condition3%
Functionality-Overall3%

Common questions

Is panda birthday party supplies profitable to sell on Amazon United States?
The niche generates $65K/yr across 59 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -1.5%. Flapen's verdict: Worth a look (55/100).
How competitive is the panda birthday party supplies niche?
50 brands and 77 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 33% of demand.
What do buyers complain about in panda birthday party supplies?
Top complaints mined from reviews: Smell, Strength, Size-Overall. The return rate is 2.1%.
When does demand for panda birthday party supplies peak?
Demand peaks in Jan; the busiest month runs 2.0× the quietest.
What does it cost to enter the panda birthday party supplies niche?
Listings span $3.40–$30.02; the average listing price is $14.01 (sweet spot $15–$100). The average incumbent carries 181 reviews — the moat a new listing must climb.