Is pampered chef pizza stone profitable to sell on Amazon United States?

The niche generates $81K/yr across 11 tracked products. 90-day search growth is -3.5%. Flapen's verdict: Skip it (31/100).

How competitive is the pampered chef pizza stone niche?

7 brands and 77 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in pampered chef pizza stone?

Top complaints mined from reviews: Weight Heavy, Rusts/Corrodes, Durability. The return rate is 4.3%.

When does demand for pampered chef pizza stone peak?

Demand peaks in Apr–May–Jun–Dec; the busiest month runs 3.5× the quietest.

What does it cost to enter the pampered chef pizza stone niche?

Listings span $21.57–$141.58; the average listing price is $73.43 (sweet spot $15–$100). The average incumbent carries 1,877 reviews — the moat a new listing must climb.

pampered chef pizza stone

Skip it

A concentrated shelf (top 5 take 83% of clicks) — this niche doesn't clear our bar today.

Avg price

Great$73.43

avg listing price — sweet spot $15–$100

Price range

Good$21.57–$141.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,876.82

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-3.5%

90-day search growth — must beat 0% to launch

Market size

Bad$81K

$81K/yr · 51K searches

Competition

Bad83%

top-5 click share — a locked-up shelf

Brand share

Bad94%

top-5 brand share — brand-locked demand

Signals Low Review Barrier High Price

According to Flapen's Amazon United States niche tracking, pampered chef pizza stone is a $81K/yr Amazon United States market (51K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Apr–May–Jun–Dec. Verdict: Skip it — 31/100.

Data updated Aug 4, 2026 · scored weekly · How we score niches

pampered chef pizza stone market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $73K–$92K; units × avg price
Conversion rate: 2.2%
Avg BSR: #323
Page quality: 0%
Prime: 64%
Sponsored: 55%
Out of stock: 0.0%
Avg brand age: 74 months
Avg seller age: 152 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

WYBQ43%
Pampered Chef31%
Old Stone14%
Ritual Life3%
Lodge3%
Hans Grill3%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -3.5% search growth over the last 90 days.

Peak months: Apr, May, Jun, Dec · busiest ÷ quietest = 3.5×

Open Trend

Top pampered chef pizza stone search terms

pampered chef pizza stone43K/yr -2.2%2.0% conv.
pizza stone pampered chef4K/yr -14.8%2.0% conv.
pampered chef pizza stone for oven3K/yr -3.8%2.1% conv.

All search terms

Top pampered chef pizza stone products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

The Pampered Chef Medium Round Stone with Built in Handles on the Sides

WYBQ$81.804.4★202 rev

Pampered Chef Classic Round Stone

Pampered Chef$111.654.4★32 rev

Old Stone Round Pizza Stone 16-Inch

Old Stone$29.724.4★2,985 rev

The Pampered Chef Large Round Stone with Handles on the Sides

Pampered Chef$86.894.5★407 rev

Large Pizza Stone for Oven 16 inch - Round Pizza Stone for Grill with Handles Wood Pizza Peel and Cutter Set - Baking Stone for Bread - Pizza Making Kit Accessories - Gifts for Food Lovers

Ritual Life$58.404.6★181 rev

Newest

by launch date

Large Pizza Stone for Oven 16 inch - Round Pizza Stone for Grill with Handles Wood Pizza Peel and Cutter Set - Baking Stone for Bread - Pizza Making Kit Accessories - Gifts for Food Lovers

Ritual Life$58.40181 rev

1y ago

Lodge Seasoned Cast Iron Pizza Pan 15 Inch - Pre-Seasoned Round Pizza Pan with Dual Assist Handles - Even Heat Distribution- PFAS-Free Non-Toxic Cookware - Oven Safe

Lodge$38.792,373 rev

5y ago

Old Stone Round Pizza Stone 16-Inch

Old Stone$29.722,985 rev

6y ago

Hans Grill Rectangular Pizza Stone 15 x 12 Inch Cordierite Stone with Peel

Hans Grill$48.1113,831 rev

7y ago

PAMPERED CHEF LARGE ROUND PIZZA STONE W/HANDELS #1371

Pampered Chef$141.5815 rev

9y ago

What buyers say about pampered chef pizza stone

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Very good quality plate”

Baking15%

“Good for baking anything”

Cooking Experience11%

“Cooks up food really well”

Size-Overall10%

“Fits perfect”

Advertised Vs Actual Product6%

“As advertised”

Ease Of Use5%

“Its so handy”

Ease Of Cleaning4%

“Easy clean up”

Crispiness4%

“the pizza always comes out crispy”

Value For Money3%

“Great Value”

Heating3%

“Distribute the heat well”

What buyers complain about

Weight Heavy14%

“VERY Heavy”

Rusts/Corrodes9%

“Rust all over”

Durability8%

“Broke after a few uses”

Adhesion/Stickiness7%

“everything sticks”

Heat Resistance7%

“Takes a while to bring to temperature”

Smell7%

“it smells bad”

Size-Overall7%

“Bigger than I thought”

Ease Of Cleaning6%

“it's really impossible to scrub off”

Heating6%

“Doesnt get hot enough so doesnt cook all the way through”

Quality-Overall5%

“quality control should have been much better”

Top return reasons

Size-Overall44%

Weight Heavy12%

Rusts/Corrodes7%

Adhesion/Stickiness5%

Functionality-Overall5%

Advertised Vs Actual Product4%