Packable Beach Towel

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +47.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

115K

Growth, 90 days vs prior 90

+47.9%

Conversion, latest week

2.7%

Market size, estimated

$53Ka year

Peak month

July4.3× the quietest month

Top search term

packable beach towel25K searches a year

Listings sell for $17.39 on average, from $6.36 to $39.41. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $17.39 that is $2K to $4K a year per listing.

Average price

$17.39inside the $15 to $100 sweet spot

Price range

$6.36–$39.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

3.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #35 within Towels. It carries 9,425 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#35in Towels

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

9,425per listing

Listings tracked

34

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months