Over the Door Drying Rack
FailShoppers spend an estimated $102K a year here, so Over the Door Drying Rack is a Fail.
- Flapen Score
- 47 / 100Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 4947
- Market size
- $102K/yr182K searches / yr
- 90-day growth
- +23.0%search demand this quarter
- Competition
- 58%top-5 click share · 15 brands · 20 sellers
Flapen Score
Over the Door Drying Rack against its category
The dotted line is the Home & Kitchen average. Past it, Over the Door Drying Rack is stronger. Inside it, weaker.
Market
The Over the Door Drying Rack market on Amazon at a glance
Shoppers on Amazon United States searched for Over the Door Drying Rack 182K times last year and spent an estimated $102K. The top 5 brands take 76% of clicks. Demand peaks in Jul–Aug. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.
- Searches, last 12 months
- 182K
- Growth, 90 days vs prior 90
- +23.0%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $102Ka year
- Peak month
- July2.5× the quietest month
- Top search term
- over the door drying rack66K searches a year
02 · Price
A sale here is worth $20.19.
Listings sell for $20.19 on average, from $10.95 to $40.76. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $20.19 that is $2K to $5K a year per listing.
- Average price
- $20.19inside the $15 to $100 sweet spot
- Price range
- $10.95–$40.76
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 3.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.9% of listings are out of stock. The average listing ranks #3,204 within Towel Holders. It carries 1,062 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 24.9%
- Average rank
- #3,204in Towel Holders
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 1,062per listing
- Listings tracked
- 23
04 · Newcomers
4 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Over the Door Drying Rack products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
20
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
58%
Top 20: 98%
Open market
20%
- Brand 123%
- Brand 219%
- Brand 315%
- Brand 412%
- Brand 57%
- Brand 64%
Demand
Over the Door Drying Rack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 2.5×
Search terms
Top Over the Door Drying Rack search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- over the door drying rack66K/yr
- over door drying rack25K/yr
- over the door drying racks for laundry23K/yr
- over the door clothes drying rack24K/yr
- door drying rack16K/yr
- over the door laundry drying rack9K/yr
- over door drying racks for laundry7K/yr
- over door clothes drying rack8K/yr
- laundry drying rack over the door3K/yr
Reviews and returns
What reviews say buyers love and hate about Over the Door Drying Rack
We read the reviews and the return reasons for every product selling here.
“Bad quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Over the Door Drying Rack questions
Answered from the same tracked data.









