Outdoor Bench
MaybeShoppers spend an estimated $4.0M a year here. But buyers convert on only 0.5% of searches, so Outdoor Bench is a Maybe.
- Flapen Score
- 63 / 100Top 5% of 11,240 Home & Kitchen niches · +14 vs the category median of 4963
- Market size
- $4.0M/yr8.5M searches / yr
- 90-day growth
- +2.8%search demand this quarter
- Competition
- 27%top-5 click share · 50 brands · 83 sellers
Flapen Score
Outdoor Bench against its category
The dotted line is the Home & Kitchen average. Past it, Outdoor Bench is stronger. Inside it, weaker.
Market
The Outdoor Bench market on Amazon at a glance
Shoppers on Amazon United States searched for Outdoor Bench 8.5M times last year and spent an estimated $4.0M. The top 5 brands take 41% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 8.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.0M a year.
- Searches, last 12 months
- 8.5M
- Growth, 90 days vs prior 90
- +2.8%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $4.0Ma year
- Peak month
- June6.0× the quietest month
- Top search term
- outdoor bench1.3M searches a year
02 · Price
A sale here is worth $95.05.
Listings sell for $95.05 on average, from $24.25 to $206.43. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $95.05 that is $24K to $48K a year per listing.
- Average price
- $95.05inside the $15 to $100 sweet spot
- Price range
- $24.25–$206.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $24K–$48K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #88 within Entryway Furniture. It carries 1,577 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 74%
- Out of stock, average day
- 2.8%
- Average rank
- #88in Entryway Furniture
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 1,577per listing
- Listings tracked
- 81
04 · Newcomers
19 of last year's 20 launches cleared the first-year sales bar.
20 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 20
- Successful launches
- 19Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Outdoor Bench products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
50 falling
Sellers
83
Top-5 brand share
41%
Top 20: 78%
Top-5 click share
27%
Top 20: 54%
Open market
54%
- Brand 110%
- Brand 210%
- Brand 39%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Outdoor Bench search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 6.0×
Search terms
Top Outdoor Bench search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- outdoor bench1.3M/yr
- entryway bench1.5M/yr
- shoe bench1.1M/yr
- shoe storage bench804K/yr
- shoe rack bench433K/yr
- shoe bench with storage386K/yr
- dining bench420K/yr
- entryway bench with storage324K/yr
- bench seat343K/yr
- small bench262K/yr
Reviews and returns
What reviews say buyers love and hate about Outdoor Bench
We read the reviews and the return reasons for every product selling here.
“Is small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Outdoor Bench questions
Answered from the same tracked data.









