Skip to content

Orthodox Icons

Fail

Demand is soft, at -20.1% this quarter, so Orthodox Icons is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$280K/yr557K searches / yr
90-day growth
-20.1%search demand this quarter
Competition
34%top-5 click share · 14 brands · 27 sellers

Flapen Score

Orthodox Icons against its category

The dotted line is the Home & Kitchen average. Past it, Orthodox Icons is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orthodox Icons market on Amazon at a glance

Shoppers on Amazon United States searched for Orthodox Icons 557K times last year and spent an estimated $280K. The top 5 brands take 84% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 557K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $280K a year.

Searches, last 12 months
557K
Growth, 90 days vs prior 90
-20.1%
Conversion, latest week
1.5%
Market size, estimated
$280Ka year
Peak month
December1.8× the quietest month
Top search term
orthodox icons172K searches a year

02 · Price

A sale here is worth $33.27.

Listings sell for $33.27 on average, from $7.54 to $445.09. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $33.27 that is $3K to $8K a year per listing.

Average price
$33.27inside the $15 to $100 sweet spot
Price range
$7.54–$445.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #4,428 within Decorative Signs & Plaques. It carries 98 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
100%
Out of stock, average day
5.3%
Average rank
#4,428in Decorative Signs & Plaques
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
98per listing
Listings tracked
50

04 · Newcomers

2 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
2Amazon's first-year sales bar
Average brand age
38 months

Products

Top Orthodox Icons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

14 falling

Sellers

27

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

34%

Top 20: 74%

Open market

13%

  • Brand 132%
  • Brand 224%
  • Brand 318%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (8 brands, 13%)

Demand

Orthodox Icons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Orthodox Icons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • orthodox icons172K/yr
  • st john the baptist orthodox brotherhood57K/yr
  • catholic icons45K/yr
  • icons50K/yr
  • orthodox icon39K/yr
  • jesus icon32K/yr
  • iconsgr32K/yr
  • catholic icon12K/yr
  • greek orthodox icons16K/yr
  • christian icons12K/yr

Reviews and returns

What reviews say buyers love and hate about Orthodox Icons

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Size-Overall”
1.2%of orders come back
“huge pop out of wrapper”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Orthodox Icons questions

Answered from the same tracked data.