Organic Twin Mattress Protector
FailThe average product has 31,549 reviews to catch up to, so Organic Twin Mattress Protector is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $52K/yr9K searches / yr
- 90-day growth
- +11.3%search demand this quarter
- Competition
- 70%top-5 click share · 10 brands · 16 sellers
Flapen Score
Organic Twin Mattress Protector against its category
The dotted line is the Home & Kitchen average. Past it, Organic Twin Mattress Protector is stronger. Inside it, weaker.
Market
The Organic Twin Mattress Protector market on Amazon at a glance
Shoppers on Amazon United States searched for Organic Twin Mattress Protector 9K times last year and spent an estimated $52K. The top 5 brands take 82% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 13.3% of those searches ended in a purchase.
Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved +11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.
- Searches, last 12 months
- 9K
- Growth, 90 days vs prior 90
- +11.3%
- Conversion, latest week
- 13.3%
- Market size, estimated
- $52Ka year
- Peak month
- November1.2× the quietest month
- Top search term
- organic twin mattress protector6K searches a year
02 · Price
A sale here is worth $42.25.
Listings sell for $42.25 on average, from $14.18 to $109.61. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $42.25 that is $0 to $4K a year per listing.
- Average price
- $42.25inside the $15 to $100 sweet spot
- Price range
- $14.18–$109.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #115 within Mattress Protectors & Encasements. It carries 31,549 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #115in Mattress Protectors & Encasements
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 31,549per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Organic Twin Mattress Protector products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Waterproof Organic Mattress Protector Twin Size Premium Soft Organic Cotton Surface Mattress Cover Noiseless & Breathable 250 GSM Mattress Pad Deep Pocket Fitted Design
- Price
- $38.81
- Rating
- 4.5/5
- Reviews
- 789
- Age
- 3y ago

Organic Twin Mattress Protector -Top&Side 100% Waterproof Protector | Organic Mattress Protectors for Bed | 5-Sided Waterproof Protection | Noiseless & Breathable | Twin Size 75x39x17 in
- Price
- $37.12
- Rating
- 4.8/5
- Reviews
- 454
- Age
- 1y ago

PlushDeluxe Bamboo Waterproof Mattress Protector Twin Size Ultra Soft
- Price
- $29.60
- Rating
- 4.6/5
- Reviews
- 42,286
- Age
- 9y ago

SafeRest Waterproof Twin Size Mattress Protector - Fitted with Stretchable Pockets - Machine Washable Cotton Blend Mattress Cover for Bed
- Price
- $29.05
- Rating
- 4.6/5
- Reviews
- 280,383
- Age
- 16y ago

MATTSHIELD Maximum 3-Piece Kit - Waterproof Organic Cotton Terry Mattress Protector Twin + 2 Pillow Protectors - Fitted with Stretchable Pockets - Skin-Friendly Breathable Mattress Cover
- Price
- $30.40
- Rating
- 4.4/5
- Reviews
- 97
- Age
- 2y ago
Trending
estimated 90-day click momentum
Welfibr Waterproof Mattress Protector Organic Cotton Surface Mattress Protectors Twin Size Noiseless 3D Air Fabric Mattress Cover Breathable Protectors Bed Cover Washable Covers Deep Pocket 39X75
- Price
- $37.66
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 1mo ago

Utopia Bedding Waterproof Mattress Protector Twin Size Bed Premium 200 GSM Bamboo Viscose Cooling Mattress Cover Soft and Breathable Fitted Style with 15 Inches Deep Stretchable Pockets
- Price
- $14.18
- Rating
- 4.6/5
- Reviews
- 60,994
- Age
- 10y ago

MATTSHIELD Maximum 3-Piece Kit - Waterproof Organic Cotton Terry Mattress Protector Twin + 2 Pillow Protectors - Fitted with Stretchable Pockets - Skin-Friendly Breathable Mattress Cover
- Price
- $30.40
- Rating
- 4.4/5
- Reviews
- 97
- Age
- 2y ago

BEDLORE Waterproof Mattress Protector Twin Size Mattress Pad with Deep Pocket 6-15 Depth Soft Breathable Single Bed Mattress Cover for Bedroom Dorm Room (White)
- Price
- $19.55
- Rating
- 4.6/5
- Reviews
- 23,362
- Age
- 3y ago

Organic Twin Mattress Protector -Top&Side 100% Waterproof Protector | Organic Mattress Protectors for Bed | 5-Sided Waterproof Protection | Noiseless & Breathable | Twin Size 75x39x17 in
- Price
- $37.12
- Rating
- 4.8/5
- Reviews
- 454
- Age
- 1y ago
Newest
by launch date
Welfibr Waterproof Mattress Protector Organic Cotton Surface Mattress Protectors Twin Size Noiseless 3D Air Fabric Mattress Cover Breathable Protectors Bed Cover Washable Covers Deep Pocket 39X75
- Price
- $37.66
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 1mo ago

Organic Twin Mattress Protector -Top&Side 100% Waterproof Protector | Organic Mattress Protectors for Bed | 5-Sided Waterproof Protection | Noiseless & Breathable | Twin Size 75x39x17 in
- Price
- $37.12
- Rating
- 4.8/5
- Reviews
- 454
- Age
- 1y ago

Luxury Waterproof Organic Mattress Protector Twin Size - Organic Cotton Breathable Mattress Pad Cover - Premium 380 GSM 3D Air Fabric - Deep Pocket - Jersey Cotton Skirt - Fitted Design
- Price
- $54.70
- Rating
- 4.5/5
- Reviews
- 333
- Age
- 1y ago

MATTSHIELD Maximum 3-Piece Kit - Waterproof Organic Cotton Terry Mattress Protector Twin + 2 Pillow Protectors - Fitted with Stretchable Pockets - Skin-Friendly Breathable Mattress Cover
- Price
- $30.40
- Rating
- 4.4/5
- Reviews
- 97
- Age
- 2y ago

BEDLORE Waterproof Mattress Protector Twin Size Mattress Pad with Deep Pocket 6-15 Depth Soft Breathable Single Bed Mattress Cover for Bedroom Dorm Room (White)
- Price
- $19.55
- Rating
- 4.6/5
- Reviews
- 23,362
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. A locked shelf that new listings rarely crack.
Brands
10 flat
Sellers
16
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
13%
- MATTSHIELD ORIGINAL51%
- LOFE12%
- PlushDeluxe8%
- SafeRest7%
- REST LINE PREMIUM BEDDING5%
- Utopia Bedding4%
- Open — no brand owns it (4 brands, 13%)
Demand
Organic Twin Mattress Protector search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Reviews and returns
What reviews say buyers love and hate about Organic Twin Mattress Protector
We read the reviews and the return reasons for every product selling here.
“Isnt waterproof”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Twin Mattress Protector questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









