Organic Mattress Topper

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $513K a year.

Searches, last 12 months

299K

Growth, 90 days vs prior 90

+21.1%

Conversion, latest week

0.8%

Market size, estimated

$513Ka year

Peak month

July1.9× the quietest month

Top search term

organic mattress topper53K searches a year

Listings sell for $207.03 on average, from $36.56 to $468.24. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $207.03 that is $0 to $21K a year per listing.

Average price

$207.03above the $15 to $100 sweet spot

Price range

$36.56–$468.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$21K

Returns

2.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #206 within Mattress Pads & Toppers. It carries 8,136 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

64%

Out of stock, average day

7.9%

Average rank

#206in Mattress Pads & Toppers

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

8,136per listing

Listings tracked

28

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months