Organic Comforter

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months

112K

Growth, 90 days vs prior 90

+9.3%

Conversion, latest week

0.7%

Market size, estimated

$88Ka year

Peak month

October2.9× the quietest month

Top search term

apsmile duvet insert30K searches a year

Listings sell for $108.96 on average, from $31.43 to $201.10. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $108.96 that is $0 to $11K a year per listing.

Average price

$108.96above the $15 to $100 sweet spot

Price range

$31.43–$201.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$11K

Returns

3.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #82 within Duvets & Sets. It carries 4,761 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

11.0%

Average rank

#82in Duvets & Sets

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

4,761per listing

Listings tracked

44

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

51 months