Is one cup coffee maker profitable to sell on Amazon United States?

The niche generates $535K/yr across 39 tracked products. 9 of 9 products launched in the last 360 days are still selling. 90-day search growth is +2.1%. Flapen's verdict: Worth a look (53/100).

How competitive is the one cup coffee maker niche?

15 brands and 121 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in one cup coffee maker?

Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 4.7%.

When does demand for one cup coffee maker peak?

Demand peaks in Aug; the busiest month runs 29.9× the quietest.

What does it cost to enter the one cup coffee maker niche?

Listings span $19.96–$97.99; the average listing price is $44.73 (sweet spot $15–$100). The average incumbent carries 10,748 reviews — the moat a new listing must climb.

one cup coffee maker

Worth a look

Shows a sweet-spot price point ($44.73 avg), but a deep review moat (10,748 avg reviews) keeps it on the watch list.

Avg price

Incredible$44.73

avg listing price — sweet spot $15–$100

Price range

Incredible$19.96–$97.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Market size

Good$535K

$535K/yr · 443K searches

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.7%

return rate — above 5% kills the launch gate

Growth

Okay+2.1%

90-day search growth — must beat 0% to launch

Review moat

Bad10,748.26

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, one cup coffee maker is a $535K/yr Amazon United States market (443K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Aug. Verdict: Worth a look — 53/100.

Data updated Aug 4, 2026 · scored weekly · How we score niches

one cup coffee maker market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: $447K–$559K; units × avg price
Conversion rate: 2.7%
Avg BSR: #54
Page quality: 0%
Prime: 100%
Sponsored: 87%
Out of stock: 10.5%
Avg brand age: 49 months
Avg seller age: 152 days

Competition & brand share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

121

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

40%

Top 20: 84%

Open market

13%

Elite Gourmet26%
Keurig22%
Mixpresso17%
Tastyle12%
Horavie7%
BELLA4%
Open — no brand owns it (9 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.1% search growth over the last 90 days.

Peak months: Aug · busiest ÷ quietest = 29.9×

Open Trend

Top one cup coffee maker search terms

one cup coffee maker259K/yr +3.1%1.7% conv.
travel keurig coffee maker28K/yr -4.3%3.6% conv.
mixpresso coffee maker28K/yr +13.4%1.5% conv.
mixpresso18K/yr +9.6%0.7% conv.
one cup coffee makers on clearance20K/yr -17.6%1.8% conv.
bella single serve coffee maker14K/yr +15.3%2.1% conv.
small single serve coffee maker7K/yr -2.2%1.0% conv.
cafetera de una taza6K/yr +32.3%0.4% conv.
mini coffee maker k cup7K/yr +13.2%1.5% conv.
single cup coffee8K/yr -9.2%0.6% conv.

All search terms

Top one cup coffee maker products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Elite Gourmet EHC113M Personal Single-Serve Compact Coffee Maker Mint

Elite Gourmet$21.094.3★9,288 rev

Elite Gourmet EHC111A Personal Single-Serve Compact Coffee Maker Black

Elite Gourmet$22.174.3★9,288 rev

Keurig K-Mini Mate Single Serve K-Cup Pod Coffee Maker Brews Up to 12 oz Cup Compact Portable Coffee Machine for Small Spaces Great for Dorms & Offices Black

Keurig$52.434.4★3,482 rev

Horavie Small Single Serve Coffee Maker for K Cup and Grounds Fast Brew One Cup Coffee Machine with One Button 6 to 12 oz. Brew Sizes Perfect for Home and Travel Black

Horavie$33.904.0★3,676 rev

Keurig K-Mini Single Serve K-Cup Pod Coffee Maker 6 to 12oz Brew size with Cord Storage Perfect for Small Spaces Black

Keurig$62.164.3★108,759 rev

Newest

by launch date

Karosie Single Serve Coffee Maker for Coffee Pods and Grounds Fast Brew 6-12 oz Brew Sizes Single Cup Coffee Maker Fits 5.5 Mugs One-Button Small Coffee Maker Descaling Reminder Black 9.45 Inches

Karosie$34.181,016 rev

3mo ago

Aromvel 2-in-1 Single Serve Coffee Maker for K Cup Pods & Ground Coffee

Aromvel$34.1585 rev

4mo ago

Karosie Single Serve Coffee Maker

Karosie$34.57255 rev

7mo ago

Keurig K-Mini Mate Single Serve K-Cup Pod Coffee Maker Brews Up to 12 oz Cup Compact Portable Coffee Machine for Small Spaces Great for Dorms & Offices Black

Keurig$52.433,482 rev

10mo ago

Keurig K-Mini Mate Single Serve K-Cup Pod Coffee Maker Brews Up to 12 oz Cup Compact Portable Coffee Machine for Small Spaces Great for Dorms & Offices Glamping Green

Keurig$52.123,482 rev

10mo ago

What buyers say about one cup coffee maker

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use15%

“Ease of Use”

Value For Money11%

“Fair price”

Size-Overall10%

“Perfect size for travel”

Quality-Overall10%

“Solid build quality for the price”

Compactness6%

“Compact for travel”

Advertised Vs Actual Product4%

“Gets the job done”

Ease Of Cleaning4%

“Cleaning it is a breeze”

Efficiency3%

“Good machine works great”

Storage Capacity3%

“Easy to store”

Heating3%

“Heats up fast”

What buyers complain about

Durability31%

“broke in a week”

Functionality-Overall10%

“Not functioning”

Quality-Overall10%

“Bad quality”

Leak-Proof8%

“It leaks”

Heating5%

“overheated”

Size-Overall5%

“way too large”

Value For Money3%

“A little pricey”

Ease Of Cleaning2%

“A complete mess”

Ease Of Use1%

“Not user friendly”

Strength1%

“Not sturdy”

Top return reasons

Functionality-Overall25%

Size-Overall24%

Leak-Proof11%

Heating5%

Advertised Vs Actual Product4%

Value For Money4%

Durability3%

Product Condition3%

Quality-Overall3%

Compatibility-Overall3%

Common questions

Is one cup coffee maker profitable to sell on Amazon United States?: The niche generates $535K/yr across 39 tracked products. 9 of 9 products launched in the last 360 days are still selling. 90-day search growth is +2.1%. Flapen's verdict: Worth a look (53/100).
How competitive is the one cup coffee maker niche?: 15 brands and 121 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in one cup coffee maker?: Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 4.7%.
When does demand for one cup coffee maker peak?: Demand peaks in Aug; the busiest month runs 29.9× the quietest.
What does it cost to enter the one cup coffee maker niche?: Listings span $19.96–$97.99; the average listing price is $44.73 (sweet spot $15–$100). The average incumbent carries 10,748 reviews — the moat a new listing must climb.