Olive Green Throw Blanket

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $661K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+8.7%

Conversion, latest week

2.5%

Market size, estimated

$661Ka year

Peak month

January2.7× the quietest month

Top search term

sage green throw blanket279K searches a year

Listings sell for $20.90 on average, from $9.68 to $40.53. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $20.90 that is $16K to $21K a year per listing.

Average price

$20.90inside the $15 to $100 sweet spot

Price range

$9.68–$40.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

$16K–$21K

Returns

3.4%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #273 within Throws. It carries 11,169 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

4.3%

Average rank

#273in Throws

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

11,169per listing

Listings tracked

39

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

36 months