Skip to content

Old School Alarm Clock

Fail

Demand is soft, at -15.2% this quarter, so Old School Alarm Clock is a Fail.

Flapen Score
45
45 / 100
Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 49
Market size
$111K/yr240K searches / yr
90-day growth
-15.2%search demand this quarter
Competition
58%top-5 click share · 12 brands · 27 sellers

Flapen Score

Old School Alarm Clock against its category

The dotted line is the Home & Kitchen average. Past it, Old School Alarm Clock is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Old School Alarm Clock market on Amazon at a glance

Shoppers on Amazon United States searched for Old School Alarm Clock 240K times last year and spent an estimated $111K. The top 5 brands take 82% of clicks. Demand peaks in Aug–Sep. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 240K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months
240K
Growth, 90 days vs prior 90
-15.2%
Conversion, latest week
3.2%
Market size, estimated
$111Ka year
Peak month
September2.1× the quietest month
Top search term
old school alarm clock51K searches a year

02 · Price

A sale here is worth $14.67.

Listings sell for $14.67 on average, from $7.95 to $38.63. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $14.67 that is $4K to $7K a year per listing.

Average price
$14.67under the $15 to $100 sweet spot
Price range
$7.95–$38.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$7K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #208 within Clocks. It carries 7,987 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#208in Clocks
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
7,987per listing
Listings tracked
21

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Old School Alarm Clock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

27

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

58%

Top 20: 99%

Open market

14%

  • Brand 135%
  • Brand 220%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (6 brands, 14%)

Demand

Old School Alarm Clock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.1×

Search terms

Top Old School Alarm Clock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • old school alarm clock51K/yr
  • old fashioned alarm clock28K/yr
  • westclox alarm clock24K/yr
  • westclox14K/yr
  • old alarm clock14K/yr
  • vintage clock radio14K/yr
  • old fashion alarm clock13K/yr
  • alarm clock old school13K/yr
  • retro clock radio12K/yr
  • retro alarm clock radio10K/yr

Reviews and returns

What reviews say buyers love and hate about Old School Alarm Clock

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Ease Of Use”
23%of negative reviews mention “Noise Level”
2.2%of orders come back
“Fairly loud”
A buyer, on “Noise Level”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Old School Alarm Clock questions

Answered from the same tracked data.