Old Man Gifts

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

2.3M

Growth, 90 days vs prior 90

+28.1%

Conversion, latest week

1.8%

Market size, estimated

$1.1Ma year

Peak month

December8.8× the quietest month

Top search term

elderly gifts for women over 8089K searches a year

Listings sell for $25.53 on average, from $13.85 to $41.68. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $25.53 that is $13K to $19K a year per listing.

Average price

$25.53inside the $15 to $100 sweet spot

Price range

$13.85–$41.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$13K–$19K

Returns

2.5%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #422 within Wearable Blankets. It carries 1,295 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#422in Wearable Blankets

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

1,295per listing

Listings tracked

5

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months