Okura Cookware

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +31.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.

Searches, last 12 months

76K

Growth, 90 days vs prior 90

+31.4%

Conversion, latest week

0.7%

Market size, estimated

$94Ka year

Top search term

okura titanium cookware33K searches a year

Listings sell for $170.61 on average, from $57.08 to $599.65. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $170.61 that is $0 to $17K a year per listing.

Average price

$170.61above the $15 to $100 sweet spot

Price range

$57.08–$599.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$17K

Returns

3.0%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 25.4% of listings are out of stock. The average listing ranks #598 within Pots & Pans. It carries 173 reviews at 3.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

91%

Out of stock, average day

25.4%

Average rank

#598in Pots & Pans

Average rating

3.55 starsAmazon United States average 4.42 stars

Average reviews

173per listing

Listings tracked

45

43 products launched here in the last 12 months. 27 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

43

Successful launches

27Amazon's first-year sales bar

Average brand age

24 months