Office Blanket

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -41.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months

156K

Growth, 90 days vs prior 90

-41.3%

Conversion, latest week

0.7%

Market size, estimated

$45Ka year

Peak month

December3.8× the quietest month

Top search term

chair blanket101K searches a year

Listings sell for $38.81 on average, from $10.97 to $55.53. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $38.81 that is $0 to $4K a year per listing.

Average price

$38.81inside the $15 to $100 sweet spot

Price range

$10.97–$55.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

3.2%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 15.6% of listings are out of stock. The average listing ranks #178 within Wearable Blankets. It carries 4,632 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

88%

Out of stock, average day

15.6%

Average rank

#178in Wearable Blankets

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

4,632per listing

Listings tracked

26

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months