Nutcracker Blanket

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

77K

Growth, 90 days vs prior 90

-8.0%

Conversion, latest week

1.9%

Market size, estimated

$30Ka year

Peak month

December148.2× the quietest month

Top search term

nutcracker blanket47K searches a year

Listings sell for $20.12 on average, from $10.02 to $34.11. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $20.12 that is $0 to $2K a year per listing.

Average price

$20.12inside the $15 to $100 sweet spot

Price range

$10.02–$34.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.8%of orders · Amazon United States median 2.1%

20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.9% of listings are out of stock. The average listing ranks #7,357 within Throws. It carries 41 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

100%

Out of stock, average day

27.9%

Average rank

#7,357in Throws

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

41per listing

Listings tracked

10

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

22 months