Nursery Rug

Shoppers searched for this 718K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $185K a year.

Searches, last 12 months

718K

Growth, 90 days vs prior 90

+0.8%

Conversion, latest week

0.7%

Market size, estimated

$185Ka year

Peak month

January2.2× the quietest month

Top search term

kids playroom rug90K searches a year

Listings sell for $39.59 on average, from $13.33 to $81.06. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $39.59 that is $0 to $4K a year per listing.

Average price

$39.59inside the $15 to $100 sweet spot

Price range

$13.33–$81.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #215 within Kids' Room Décor. It carries 1,680 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#215in Kids' Room Décor

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

1,680per listing

Listings tracked

34

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

6Amazon's first-year sales bar

Average brand age

30 months