Skip to content
44

nursery blackout curtains

Skip it

Weak search conversion (0.7%) — this niche doesn't clear our bar today.

Market size 24Growth 23Conversion 9Competition 83Returns 33Price range 82Avg price 95Brand share 82Review moat 24Quality gap 24

Avg price

Incredible$28.61

avg listing price — sweet spot $15–$100

Competition

Great32%

top-5 click share — an open shelf

Brand share

Great53%

top-5 brand share — no brand owns this niche

Price range

Great$7.73–$51.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Market size

Bad$95K

$95K/yr · 473K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad6,728.35

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-4.8%

90-day search growth — must beat 0% to launch

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, nursery blackout curtains is a $95K/yr Amazon United States market (473K searches/yr). The top 5 brands hold 53% of demand. Verdict: Skip it — 44/100.

Data updated Aug 2, 2026 · scored weekly · How we score niches

nursery blackout curtains market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$86K–$114K
units × avg price
Conversion rate
0.7%
Avg BSR
#350
Page quality
0%
Prime
100%
Sponsored
98%
Out of stock
0.2%
Avg brand age
40 months
Avg seller age
170 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

29 falling

Sellers

34

Top-5 brand share

53%

Top 20: 93%

Top-5 click share

32%

Top 20: 65%

Open market

41%

  • BGment18%
  • MYSKY HOME10%
  • XiDi10%
  • MIULEE9%
  • Vangao7%
  • NICETOWN6%

Demand & seasonality

Weekly Amazon search volume, last 74 weeks — -4.8% search growth over the last 90 days.
13K8KPrime Day '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.5×

Top nursery blackout curtains search terms

  • kids room curtains74K/yr
  • curtains for kids room45K/yr
  • boy curtains for bedroom46K/yr
  • boys curtains43K/yr
  • kids bedroom curtains40K/yr
  • boy room curtains29K/yr
  • blackout curtains for boys bedroom21K/yr
  • curtains for kids bedroom37K/yr
  • curtains kids room22K/yr
  • curtains boys room19K/yr
All search terms

Top nursery blackout curtains products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$6K9%$9K12%$11K101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about nursery blackout curtains

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Great quality that keeps the light out”

Value For Money13%

“is affordable”

Color11%

“accurate color”

Advertised Vs Actual Product8%

“Better Than expected”

Upholstery/Fabric Quality5%

“Good quality fabric”

Material Quality5%

“Excellent material”

Size-Overall4%

“Fit the windows perfectly”

Thickness3%

“Great thick quality”

Soft Feel2%

“Nice soft material”

Brightness/Shine/Glow2%

“The stars glow”

What buyers complain about

Color16%

“Color is darker than expected”

Advertised Vs Actual Product10%

“False Advertising”

Size-Overall8%

“A bit too short”

Quality-Overall6%

“Poor quality control”

Material Quality5%

“Cheap material”

Thickness5%

“Not as thick as expected”

Functionality-Overall3%

“These do Not work well”

Value For Money3%

“Little bit expensive tho”

Heating2%

“not as good at blocking heat”

Smell2%

“smell like chemicals”

Top return reasons

Size-Overall46%
Color27%
Advertised Vs Actual Product6%
Material Quality5%
Value For Money3%
Display Colors2%
Thin2%
Quality-Overall2%
Functionality-Overall2%
Weight Heavy1%

Common questions

Is nursery blackout curtains profitable to sell on Amazon United States?
The niche generates $95K/yr across 57 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -4.8%. Flapen's verdict: Skip it (44/100).
How competitive is the nursery blackout curtains niche?
29 brands and 34 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 53% of demand.
What do buyers complain about in nursery blackout curtains?
Top complaints mined from reviews: Color, Advertised Vs Actual Product, Size-Overall. The return rate is 4.4%.
When does demand for nursery blackout curtains peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the nursery blackout curtains niche?
Listings span $7.73–$51.19; the average listing price is $28.61 (sweet spot $15–$100). The average incumbent carries 6,728 reviews — the moat a new listing must climb.