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Nurse Blanket

Pass

Nurse Blanket scores 67 out of 100, a Pass. Shoppers spend an estimated $28K a year here, search demand grew +182.3% this quarter, and an estimated 1.0% of orders come back.

Flapen Score
67
67 / 100
Top 2% of 11,240 Home & Kitchen niches · +18 vs the category median of 49
Market size
$28K/yr39K searches / yr
90-day growth
+182.3%search demand this quarter
Competition
28%top-5 click share · 69 brands · 74 sellers

Flapen Score

Nurse Blanket against its category

The dotted line is the Home & Kitchen average. Past it, Nurse Blanket is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nurse Blanket market on Amazon at a glance

Shoppers on Amazon United States searched for Nurse Blanket 39K times last year and spent an estimated $28K. The top 5 brands take 31% of clicks. Demand peaks in May–Dec. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +182.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+182.3%
Conversion, latest week
3.3%
Market size, estimated
$28Ka year
Peak month
December5.8× the quietest month
Top search term
nurse blanket29K searches a year

02 · Price

A sale here is worth $21.22.

Listings sell for $21.22 on average, from $8.53 to $56.44. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $21.22 that is $0 to $2K a year per listing.

Average price
$21.22inside the $15 to $100 sweet spot
Price range
$8.53–$56.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #4,806 within Throws. It carries 98 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
97%
Out of stock, average day
19.4%
Average rank
#4,806in Throws
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
98per listing
Listings tracked
77

04 · Newcomers

0 of last year's 36 launches cleared the first-year sales bar.

36 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
36
Successful launches
0Amazon's first-year sales bar
Average brand age
20 months

Products

Top Nurse Blanket products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 28% of clicks, no more. An open shelf where new products get seen.

$0$552$1K$2K$2K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

69 falling

Sellers

74

Est. top-5 brand share

31%

Top 20: 63%

Est. top-5 click share

28%

Top 20: 59%

Open market

65%

  • Craftique8%
  • Belperan8%
  • musaecoin7%
  • SIKLTY5%
  • Probiotics4%
  • ownmysty4%

Demand

Nurse Blanket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Dec · busiest ÷ quietest = 5.8×

Search terms

Top Nurse Blanket search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • nurse blanket29K/yr
  • nurse blanket gift5K/yr
  • nurse blankets and throws gift5K/yr

Reviews and returns

What reviews say buyers love and hate about Nurse Blanket

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Gifting Purpose”
13%of negative reviews mention “Thickness”
1.0%of orders come back
“Thickness”
A buyer, on “Thickness”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Nurse Blanket questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data