number balloon
Skip itPrices mostly outside the sweet spot ($3.67–$9.71) — this niche doesn't clear our bar today.
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.6%return rate — above 5% kills the launch gate
Review moat
Okay2,647.71avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.1%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad$75K$75K/yr · 1.1M searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Avg price
Bad$4.56avg listing price — sweet spot $15–$100
Price range
Bad$3.67–$9.71cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, number balloon is a $75K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 30/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
number balloon market data
- Units sold / yr
- 30K–40K
- avg 1,000–1,250/product
- Revenue / yr
- $137K–$182K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #56
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 30 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
14
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
59%
Top 20: 99%
Open market
7%
- IWERP43%
- KEXINGTUO17%
- Mluchee13%
- Lingqiang13%
- Smlpuame4%
- AULE2%
- Open — no brand owns it (4 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top number balloon search terms
- number balloons618K/yr
- balloon numbers68K/yr
- number balloon49K/yr
- large number balloons35K/yr
- number balloons 24 inch31K/yr
- birthday number balloons31K/yr
- foil number balloons25K/yr
- number balloons 40 inch40K/yr
- big number balloons26K/yr
- globos de numeros grandes25K/yr
Top number balloon products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Gold Number Balloon 40 Inch 0 Number Balloons 10 20 30 40 50 Numbers Balloon Birthday Decorations Gold Party Supplies for Women Men
IWERP$3.894.5★2,049 rev
40 Inch Navy Blue 1 Balloon for First Birthday Blue One 1st Number Balloon Birthday Decorations 10th 21st Giant Number 1 Balloon
IWERP$3.674.5★3,271 rev
2 Balloon - Pearlescent Pink Birthday Number Balloons 40 Inch Large Foil Balloons Pearlescent Pink Themed Birthday Decorations
KEXINGTUO$3.884.4★764 rev
1 Balloon - Black Birthday Number Balloons 40 Inch Large Foil Balloons for Men Women Black Themed Birthday Decorations
KEXINGTUO$3.904.4★764 rev
Number Balloons Black 1 Balloon for Birthday Party One Happy Birthday Decorations 40 Inch Large One Balloon for 1st Girl Boy Baby Shower 10 11 15 16 18 21 Photo Shoot
Mluchee$3.814.4★3,051 rev
Newest
by launch date
Number Balloons 40 Inch 1 Balloon for Birthday Party Blue One Balloons Foil Number 1 Ballon for 1 10 11 100 Celebration Boy and Girl Birthday Baby Shower Anniversary Decor
Argthjy$3.74258 rev
2 Balloon - Pearlescent Pink Birthday Number Balloons 40 Inch Large Foil Balloons Pearlescent Pink Themed Birthday Decorations
KEXINGTUO$3.88764 rev
1 Balloon - Black Birthday Number Balloons 40 Inch Large Foil Balloons for Men Women Black Themed Birthday Decorations
KEXINGTUO$3.90764 rev
![[20 Pcs] 16 Gold Foil Number Balloons (2 sets of 0-9) - Mylar Aluminum Hanging Decorations for Graduation Birthday Christmas & New Years Eve Parties](https://m.media-amazon.com/images/I/517nnXm6RhL.jpg)
[20 Pcs] 16 Gold Foil Number Balloons (2 sets of 0-9) - Mylar Aluminum Hanging Decorations for Graduation Birthday Christmas & New Years Eve Parties
Wellinology$9.71194 rev
Black Number 0 Balloon 40 Inch 0 Balloon Numberfor 10th 20th 30th 40th 50th 60th Birthday Decorations Black Party Supplies for Men Women
IWERP$4.111,672 rev
Trending
90-day click momentum
Smlpuame 40 inch Number Balloon 0-9 Gold Large Number 2 Balloons Digital Balloons for Birthday Party Celebration Decorations Supplies Helium Foil Number Balloons for Wedding Anniversary
Smlpuame$3.944.4★
AULE 40 Inch Big Silver 1 Balloon Number Large Foil Helium Number Balloons 0-9 Jumbo Giant Happy 1st Birthday Party Decorations for Boy or Girl Huge Mylar Anniversary Party Supplies
AULE$3.954.5★
Number Balloons 1 40 Inch One Balloons for 1st Birthday Girl Boy 1 11 21 Party Decorations Baby Shower Photo Shoot Cream White 1 Balloon
Mluchee$3.754.5★
2 Balloon - Pearlescent Pink Birthday Number Balloons 40 Inch Large Foil Balloons Pearlescent Pink Themed Birthday Decorations
KEXINGTUO$3.884.4★
[20 Pcs] 16 Gold Foil Number Balloons (2 sets of 0-9) - Mylar Aluminum Hanging Decorations for Graduation Birthday Christmas & New Years Eve Parties
Wellinology$9.714.3★
What buyers say about number balloon
What buyers praise and complain about, mined from review topics.What buyers love
“True color”
“Good size”
“overall great appearance”
“As expected”
“It inflated without any issues”
“Good value for money”
“So aesthetic”
“Worked out very well”
“great quality and durable”
“Easy to use”
What buyers complain about
“Does not stay inflated”
“Bad quality, super thin”
“Didnt last”
“leaked the air IMMEDIATELY”
“Inaccurate color”
“Balloons are super thin”
“smells like cheap plastic”
“Different sizing”
“Couldnt even use it because I opened it”
“Not worth it”
Top return reasons
Common questions
- Is number balloon profitable to sell on Amazon United States?
- The niche generates $75K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.1%. Flapen's verdict: Skip it (30/100).
- How competitive is the number balloon niche?
- 10 brands and 14 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in number balloon?
- Top complaints mined from reviews: Inflation/Deflation, Quality-Overall, Durability. The return rate is 3.6%.
- When does demand for number balloon peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the number balloon niche?
- Listings span $3.67–$9.71; the average listing price is $4.56 (sweet spot $15–$100). The average incumbent carries 2,648 reviews — the moat a new listing must climb.