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Nightmare Before Christmas Snow Globes

Fail

Shoppers spend an estimated $10K a year here, so Nightmare Before Christmas Snow Globes is a Fail.

Flapen Score
27
27 / 100
Ranks 10,897 of 11,240 Home & Kitchen niches · −22 vs the category median of 49
Market size
$10K/yr38K searches / yr
90-day growth
-32.1%search demand this quarter
Competition
77%top-5 click share · 6 brands · 24 sellers

Flapen Score

Nightmare Before Christmas Snow Globes against its category

The dotted line is the Home & Kitchen average. Past it, Nightmare Before Christmas Snow Globes is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nightmare Before Christmas Snow Globes market on Amazon at a glance

Shoppers on Amazon United States searched for Nightmare Before Christmas Snow Globes 38K times last year and spent an estimated $10K. The top 5 brands take 96% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-32.1%
Conversion, latest week
0.5%
Market size, estimated
$10Ka year
Peak month
December18.2× the quietest month
Top search term
nightmare before christmas snow globe18K searches a year

02 · Price

A sale here is worth $55.86.

Listings sell for $55.86 on average, from $13.11 to $172.27. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $55.86 that is $0 to $6K a year per listing.

Average price
$55.86inside the $15 to $100 sweet spot
Price range
$13.11–$172.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #14,330 within Snow Globes. It carries 175 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
78%
Out of stock, average day
16.4%
Average rank
#14,330in Snow Globes
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
175per listing
Listings tracked
9

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Nightmare Before Christmas Snow Globes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

24

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • Brand 140%
  • Brand 222%
  • Brand 321%
  • Brand 49%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (0%)

Demand

Nightmare Before Christmas Snow Globes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 18.2×

Search terms

Top Nightmare Before Christmas Snow Globes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nightmare before christmas snow globe18K/yr
  • jack skellington snow globe6K/yr
  • nightmare before christmas snowglobe13K/yr

Reviews and returns

What reviews say buyers love and hate about Nightmare Before Christmas Snow Globes

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Size-Overall”
2.2%of orders come back
“Too small”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Nightmare Before Christmas Snow Globes questions

Answered from the same tracked data.