Nick Nacks
FailShoppers spend an estimated $39K a year here, so Nick Nacks is a Fail.
- Flapen Score
- 49 / 100Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median49
- Market size
- $39K/yr204K searches / yr
- 90-day growth
- +1.5%search demand this quarter
- Competition
- 20%top-5 click share · 91 brands · 161 sellers
Flapen Score
Nick Nacks against its category
The dotted line is the Home & Kitchen average. Past it, Nick Nacks is stronger. Inside it, weaker.
Market
The Nick Nacks market on Amazon at a glance
Shoppers on Amazon United States searched for Nick Nacks 204K times last year and spent an estimated $39K. The top 5 brands take 26% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.
- Searches, last 12 months
- 204K
- Growth, 90 days vs prior 90
- +1.5%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $39Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- desk knick knacks29K searches a year
02 · Price
A sale here is worth $19.46.
Listings sell for $19.46 on average, from $1.05 to $260.01. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.46 that is $0 to $2K a year per listing.
- Average price
- $19.46inside the $15 to $100 sweet spot
- Price range
- $1.05–$260.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #413 within Collectible Figurines. It carries 2,050 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 98%
- Out of stock, average day
- 0.9%
- Average rank
- #413in Collectible Figurines
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 2,050per listing
- Listings tracked
- 106
04 · Newcomers
7 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Nick Nacks products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 20% of clicks. An open shelf where new products get seen.
Brands
91 falling
Sellers
161
Top-5 brand share
26%
Top 20: 53%
Top-5 click share
20%
Top 20: 44%
Open market
71%
- Brand 112%
- Brand 25%
- Brand 34%
- Brand 43%
- Brand 53%
- Brand 63%
Demand
Nick Nacks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Nick Nacks search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- desk knick knacks29K/yr
- desk nick nacks29K/yr
- nicknacks22K/yr
- office knick knacks17K/yr
- cute knick knacks13K/yr
- knick knack13K/yr
- kitchen knick knacks12K/yr
- knick knacks for women13K/yr
- knick knacks for men15K/yr
- tchotchkes decor8K/yr
Reviews and returns
What reviews say buyers love and hate about Nick Nacks
We read the reviews and the return reasons for every product selling here.
“Thought this was big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nick Nacks questions
Answered from the same tracked data.









