new years eve party supplies 2023
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Good519.83avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.33–$31.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.13avg listing price — sweet spot $15–$100
Returns
Bad5.0%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-29.4%90-day search growth — must beat 0% to launch
Market size
Bad$12K$12K/yr · 682K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, new years eve party supplies 2023 is a $12K/yr Amazon United States market (682K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 17/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
new years eve party supplies 2023 market data
- Units sold / yr
- 13K–15K
- avg 100–250/product
- Revenue / yr
- $164K–$197K
- units × avg price
- Conversion rate
- 0.1%
- Avg BSR
- #1,940
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 19.2%
- Avg brand age
- 35 months
- Avg seller age
- 206 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- YAXINRUI61%
- Atonofun13%
- BinaryABC13%
- FECEDY7%
- Famoby7%
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — -29.4% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 521.5×
Top new years eve party supplies 2023 search terms
- new year149K/yr
- new years300K/yr
- new years eve233K/yr
Top new years eve party supplies 2023 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
YAXINRUI 12 PCS Gold Bead Necklaces Christmas Bead Necklaces Gold Mardi Gras Beads 33 Inch Round Beaded Necklaces for Mardi Gras Party Christmas New Year Eve Festive Events Party Favors
YAXINRUI$4.334.6★1,023 rev

Atonofun 2026 New Years Eve Party Supplies for 20 Guests 48 Pcs New Year Eve Party Hats and Horns Headband Tattoos Blowouts Leis 2026 New Year Party Favors
Atonofun$31.574.7★25 rev

BinaryABC Happy New Year Headband Tiara New Years Party Favor New Years Eve Party Decorations 12Pcs
BinaryABC$8.054.5★252 rev

YAXINRUI 144 PCS Gold Mardi Gras Beads Gold Bead Necklaces Christmas Bead Necklaces 33 Inch Round Beaded Necklace for Mardi Gras Party Christmas New Year Eve Festive Events Party Favors
YAXINRUI$19.724.6★1,023 rev

Happy New Year Hanging Extra Large Fabric Sign Poster Background Banner with Firework Pattern for New Year Party Decorations
FECEDY$6.994.6★396 rev
Newest
by launch date
Atonofun 2026 New Years Eve Party Supplies for 20 Guests 48 Pcs New Year Eve Party Hats and Horns Headband Tattoos Blowouts Leis 2026 New Year Party Favors
Atonofun$31.5725 rev

YAXINRUI 144 PCS Gold Mardi Gras Beads Gold Bead Necklaces Christmas Bead Necklaces 33 Inch Round Beaded Necklace for Mardi Gras Party Christmas New Year Eve Festive Events Party Favors
YAXINRUI$19.721,023 rev

Famoby Happy New Year Paper Banner Triangle Flag Bunting Pom poms Swirls Streamers & Balloons for New year Party Decoration
Famoby$8.14400 rev

YAXINRUI 12 PCS Gold Bead Necklaces Christmas Bead Necklaces Gold Mardi Gras Beads 33 Inch Round Beaded Necklaces for Mardi Gras Party Christmas New Year Eve Festive Events Party Favors
YAXINRUI$4.331,023 rev

Happy New Year Hanging Extra Large Fabric Sign Poster Background Banner with Firework Pattern for New Year Party Decorations
FECEDY$6.99396 rev
Trending
90-day click momentum
YAXINRUI 144 PCS Gold Mardi Gras Beads Gold Bead Necklaces Christmas Bead Necklaces 33 Inch Round Beaded Necklace for Mardi Gras Party Christmas New Year Eve Festive Events Party Favors
YAXINRUI$19.724.6★

YAXINRUI 12 PCS Gold Bead Necklaces Christmas Bead Necklaces Gold Mardi Gras Beads 33 Inch Round Beaded Necklaces for Mardi Gras Party Christmas New Year Eve Festive Events Party Favors
YAXINRUI$4.334.6★

Atonofun 2026 New Years Eve Party Supplies for 20 Guests 48 Pcs New Year Eve Party Hats and Horns Headband Tattoos Blowouts Leis 2026 New Year Party Favors
Atonofun$31.574.7★

BinaryABC Happy New Year Headband Tiara New Years Party Favor New Years Eve Party Decorations 12Pcs
BinaryABC$8.054.5★

Famoby Happy New Year Paper Banner Triangle Flag Bunting Pom poms Swirls Streamers & Balloons for New year Party Decoration
Famoby$8.144.7★
What buyers say about new years eve party supplies 2023
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“All easy to install”
“Exactly as described”
“Great price for so many items”
“The material is lightweight”
“Easy to use”
“They fit well”
“The colors are so rich and vibrant, these remind me of the party decor my parents used to bring back home when they'd go to Vegas for New Years”
“durable enough for hanging indoors without tearing easily”
“The design is simple yet eye-catching, and the lettering in English looks clean and well-made”
What buyers complain about
“a little tricky to put together”
Top return reasons
Common questions
- Is new years eve party supplies 2023 profitable to sell on Amazon United States?
- The niche generates $12K/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -29.4%. Flapen's verdict: Skip it (17/100).
- How competitive is the new years eve party supplies 2023 niche?
- 5 brands and 8 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in new years eve party supplies 2023?
- Top complaints mined from reviews: Assembly/Installation. The return rate is 5.0% — above our launch gate.
- When does demand for new years eve party supplies 2023 peak?
- Demand peaks in Jan–Dec; the busiest month runs 521.5× the quietest.
- What does it cost to enter the new years eve party supplies 2023 niche?
- Listings span $4.33–$31.57; the average listing price is $13.13 (sweet spot $15–$100). The average incumbent carries 520 reviews — the moat a new listing must climb.