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new years centerpiece

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 63Conversion 0Competition 42Returns 86Price range 70Avg price 60Brand share 67Review moat 93Quality gap 23

Review moat

Great142.85

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.5%

return rate — above 5% kills the launch gate

Price range

Good$6.07–$36.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Growth

Good+40.6%

90-day search growth — must beat 0% to launch

Avg price

Good$13.18

avg listing price — sweet spot $15–$100

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$0

$0/yr · 53K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, new years centerpiece is a $0/yr Amazon United States market (53K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 44/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

new years centerpiece market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$26K–$33K
units × avg price
Conversion rate
0.0%
Avg BSR
#591
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
23.8%
Avg brand age
17 months
Avg seller age
261 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

12

Sellers

14

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

29%

  • TONIFUL19%
  • SZTZPW17%
  • ONANNA16%
  • Yaomiao7%
  • Gybeizhu6%
  • ALMHH6%

Demand & seasonality

Weekly Amazon search volume, last 70 weeks — +40.6% search growth over the last 90 days.
18K13KSpike '25Holiday '25Spike '26MarAprMayJunJulSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 110.7×

Top new years centerpiece search terms

  • 2026 table decor8K/yr
  • happy new year table decorations6K/yr
  • new years centerpieces for tables11K/yr
  • new years eve centerpieces5K/yr
  • happy new year table decor5K/yr
  • new year centerpieces for tables7K/yr
All search terms

Top new years centerpiece products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$010%$015%$020%$0101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about new years centerpiece

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Beautifully made”

Brightness/Shine/Glow12%

“Nice warm glow”

Size-Overall10%

“A nice size”

Advertised Vs Actual Product8%

“As advertised”

Design-Overall7%

“It is cute and celebratory,”

Value For Money6%

“Good Value”

Strength5%

“The wooden build feels sturdy”

Ease Of Use3%

“easy to read”

Assembly/Installation3%

“Its very easy to set up”

Wood Quality3%

“real wood”

What buyers complain about

Adhesion/Stickiness18%

“the glue doesn't stick for long”

Size-Overall9%

“Really small”

Brightness/Shine/Glow8%

“out of the package 2 numbers would not light up”

Design-Overall5%

“What should other customers know is the appearance is bad”

Functionality-Overall5%

“Letter did not turn on”

Assembly/Installation5%

“do require some assembly”

Durability5%

“they kept falling apart”

Advertised Vs Actual Product4%

“also a little disappointing that its just a printed image of glitter as an outline”

Strength3%

“Flimsy”

Value For Money3%

“Overall, for $23 I think the kit is a little expensive considering half of it cant really be reused due to the year”

Top return reasons

Size-Overall47%
Defective Material/Parts9%
Advertised Vs Actual Product6%
Color6%
Value For Money6%
Brightness/Shine/Glow6%
Functionality-Overall5%
Quality-Overall2%
Assembly/Installation2%
Wood Quality2%

Common questions

Is new years centerpiece profitable to sell on Amazon United States?
The niche generates $0/yr across 13 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +40.6%. Flapen's verdict: Skip it (44/100).
How competitive is the new years centerpiece niche?
12 brands and 14 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in new years centerpiece?
Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Brightness/Shine/Glow. The return rate is 1.5%.
When does demand for new years centerpiece peak?
Demand peaks in Jan–Dec; the busiest month runs 110.7× the quietest.
What does it cost to enter the new years centerpiece niche?
Listings span $6.07–$36.31; the average listing price is $13.18 (sweet spot $15–$100). The average incumbent carries 143 reviews — the moat a new listing must climb.