Nespresso Essenza Mini

Shoppers searched for this 350K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

350K

Growth, 90 days vs prior 90

+9.7%

Conversion, latest week

1.9%

Market size, estimated

$1.4Ma year

Peak month

December3.4× the quietest month

Top search term

nespresso essenza mini89K searches a year

Listings sell for $205.24 on average, from $98.25 to $487.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $205.24 that is $103K to $154K a year per listing.

Average price

$205.24above the $15 to $100 sweet spot

Price range

$98.25–$487.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$103K–$154K

Returns

7.4%of orders · Amazon United States median 2.1%

36% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #53 within Coffee, Tea & Espresso. It carries 3,700 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

36%

Prime listings

91%

Out of stock, average day

0.0%

Average rank

#53in Coffee, Tea & Espresso

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

3,700per listing

Listings tracked

11

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months