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Navy Blue Flowers

Maybe

The top 5 brands take only 32% of clicks. But an estimated 6.1% of orders come back, so Navy Blue Flowers is a Maybe.

Flapen Score
56
56 / 100
Top 19% of 11,240 Home & Kitchen niches · +7 vs the category median of 49
Market size
$218K/yr257K searches / yr
90-day growth
+8.2%search demand this quarter
Competition
24%top-5 click share · 49 brands · 55 sellers

Flapen Score

Navy Blue Flowers against its category

The dotted line is the Home & Kitchen average. Past it, Navy Blue Flowers is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Navy Blue Flowers market on Amazon at a glance

Shoppers on Amazon United States searched for Navy Blue Flowers 257K times last year and spent an estimated $218K. The top 5 brands take 32% of clicks. Demand peaks in May–Jul–Aug. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 257K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.

Searches, last 12 months
257K
Growth, 90 days vs prior 90
+8.2%
Conversion, latest week
3.4%
Market size, estimated
$218Ka year
Peak month
July3.0× the quietest month
Top search term
navy blue flowers81K searches a year

02 · Price

A sale here is worth $24.68.

Listings sell for $24.68 on average, from $9.88 to $69.44. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $24.68 that is $2K to $6K a year per listing.

Average price
$24.68inside the $15 to $100 sweet spot
Price range
$9.88–$69.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
6.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #1,591 within Artificial Flowers. It carries 1,765 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#1,591in Artificial Flowers
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,765per listing
Listings tracked
75

04 · Newcomers

3 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Navy Blue Flowers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

49 rising

Sellers

55

Top-5 brand share

32%

Top 20: 73%

Top-5 click share

24%

Top 20: 58%

Open market

64%

  • Brand 112%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Navy Blue Flowers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jul, Aug · busiest ÷ quietest = 3.0×

Search terms

Top Navy Blue Flowers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • navy blue flowers81K/yr
  • navy blue artificial flowers22K/yr
  • dark blue flowers19K/yr
  • navy blue roses19K/yr
  • navy flowers20K/yr
  • navy blue flowers artificial17K/yr
  • dark blue artificial flowers9K/yr
  • navy blue silk flowers8K/yr
  • navy blue flowers for centerpieces9K/yr
  • flores azul marino6K/yr

Reviews and returns

What reviews say buyers love and hate about Navy Blue Flowers

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Color”
19%of negative reviews mention “Color”
6.1%of orders come back
“NOT TRUE TO COLOR”
A buyer, on “Color”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Navy Blue Flowers questions

Answered from the same tracked data.