Navy Blue Bathroom Rugs
MaybeProducts sell for $19.59 on average, inside the sweet spot. But the average product has 13,556 reviews to catch up to, so Navy Blue Bathroom Rugs is a Maybe.
- Flapen Score
- 56 / 100Top 19% of 11,240 Home & Kitchen niches · +7 vs the category median of 4956
- Market size
- $373K/yr588K searches / yr
- 90-day growth
- +8.3%search demand this quarter
- Competition
- 42%top-5 click share · 24 brands · 31 sellers
Flapen Score
Navy Blue Bathroom Rugs against its category
The dotted line is the Home & Kitchen average. Past it, Navy Blue Bathroom Rugs is stronger. Inside it, weaker.
Market
The Navy Blue Bathroom Rugs market on Amazon at a glance
Shoppers on Amazon United States searched for Navy Blue Bathroom Rugs 588K times last year and spent an estimated $373K. The top 5 brands take 58% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 588K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $373K a year.
- Searches, last 12 months
- 588K
- Growth, 90 days vs prior 90
- +8.3%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $373Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- navy blue bathroom rugs183K searches a year
02 · Price
A sale here is worth $19.59.
Listings sell for $19.59 on average, from $9.03 to $35.50. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $19.59 that is $5K to $10K a year per listing.
- Average price
- $19.59inside the $15 to $100 sweet spot
- Price range
- $9.03–$35.50
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$10K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #113 within Bath Rugs. It carries 13,556 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #113in Bath Rugs
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 13,556per listing
- Listings tracked
- 35
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Navy Blue Bathroom Rugs products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 5, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
H.VERSAILTEX Navy Blue Bath Rug Bath Mat Non Slip Bath Mats for Bathroom Floor Bathroom Rug Extra Thick Chenille Rug 17 x 24 Absorbent Soft Shaggy Washable Dry Fast Plush Rugs for Bathtubs
- Price
- $10.73
- Rating
- 4.3/5
- Reviews
- 24,228
- Age
- 9y ago

H.VERSAILTEX Navy Blue Bathroom Rugs 2 Piece Bath Mat Set Slip-Resistant Extra Absorbent Soft and Fluffy Striped Chenille Bath Rugs Floor Mats Dry Fast Machine Washable (20 x 32/17 x 24)
- Price
- $24.86
- Rating
- 4.3/5
- Reviews
- 76,030
- Age
- 8y ago

Ruggnovea Bathroom Rugs Non Slip Washable Ultra Thick Soft Microfiber Absorbent Bath Mats High Density Foam Latex Non Slip Backing Bath Rugs Fluffy Floor Carpet for Tub&Shower 24x17 Navy
- Price
- $15.33
- Rating
- 4.4/5
- Reviews
- 947
- Age
- 1y ago

Arotive Bathroom Rugs Mat 24x16 Soft Absorbent Chenille Shaggy Bath Mat
- Price
- $13.60
- Rating
- 4.5/5
- Reviews
- 10,862
- Age
- 5y ago

Disolla Small Bath Mat 17x24 Inch - Chenille Navy Blue Bathroom Rug Extra Soft Absorbent Plush Shaggy Bathmat Non-Slip Machine Washable Floor Mat for Shower Tub and Sink
- Price
- $9.99
- Rating
- 4.4/5
- Reviews
- 224
- Age
- 11mo ago
Trending
estimated 90-day click momentum
Ruggnovea Bathroom Rugs Non Slip Washable Ultra Thick Soft Microfiber Absorbent Bath Mats High Density Foam Latex Non Slip Backing Bath Rugs Fluffy Floor Carpet for Tub&Shower 24x17 Navy
- Price
- $15.33
- Rating
- 4.4/5
- Reviews
- 947
- Age
- 1y ago

Disolla Small Bath Mat 17x24 Inch - Chenille Navy Blue Bathroom Rug Extra Soft Absorbent Plush Shaggy Bathmat Non-Slip Machine Washable Floor Mat for Shower Tub and Sink
- Price
- $9.99
- Rating
- 4.4/5
- Reviews
- 224
- Age
- 11mo ago

HUXMEYSON Bathroom Rugs Sets 3 Piece Non-Slip & Quick Dry Bath Mat Set Ultra Soft Velvet Bath Rugs for Bathroom Toilet and Shower Floor Navy
- Price
- $29.71
- Rating
- 4.4/5
- Reviews
- 1,083
- Age
- 1y ago

HUXMEYSON 3-Piece Memory Foam Bathroom Rug Set Navy
- Price
- $24.65
- Rating
- 4.5/5
- Reviews
- 609
- Age
- 1y ago

OLANLY Bathroom Rugs 36x24 Extra Soft Absorbent Chenille Bath Rugs
- Price
- $24.79
- Rating
- 4.4/5
- Reviews
- 50,860
- Age
- 2y ago
Newest
by launch date
Exclusivo Mezcla Bathroom Rugs Mats 17x24 Navy Blue
- Price
- $9.36
- Rating
- 4.3/5
- Reviews
- 249
- Age
- 7mo ago

YIHOUSE Navy Blue Bathroom Rugs 17x24 Quick Dry Non Slip Bath Rug Absorbent Machine Washable Thin Bath Mat for Restroom Floor Tub Laundry Room Home Decor
- Price
- $12.10
- Rating
- 4.5/5
- Reviews
- 139
- Age
- 8mo ago

Disolla Small Bath Mat 17x24 Inch - Chenille Navy Blue Bathroom Rug Extra Soft Absorbent Plush Shaggy Bathmat Non-Slip Machine Washable Floor Mat for Shower Tub and Sink
- Price
- $9.99
- Rating
- 4.4/5
- Reviews
- 224
- Age
- 11mo ago

Disolla Navy Blue Bathroom Rug 20x32 Inch - Luxury Chenille Bath Mat Thick Shaggy Plush Absorbent Rug Non-Slip Machine Washable Mats for Bathroom Floor & Decor
- Price
- $18.72
- Rating
- 4.4/5
- Reviews
- 224
- Age
- 11mo ago

Ruggnovea Bathroom Rugs Non Slip Washable Ultra Thick Soft Microfiber Absorbent Bath Mats High Density Foam Latex Non Slip Backing Bath Rugs Fluffy Floor Carpet for Tub&Shower 24x17 Navy
- Price
- $15.33
- Rating
- 4.4/5
- Reviews
- 947
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 flat
Sellers
31
Est. top-5 brand share
58%
Top 20: 96%
Est. top-5 click share
42%
Top 20: 82%
Open market
38%
- H.VERSAILTEX25%
- HOMEIDEAS11%
- Disolla9%
- Ruggnovea8%
- Arotive5%
- Pauwer5%
Demand
Navy Blue Bathroom Rugs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Navy Blue Bathroom Rugs search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- navy blue bathroom rugs183K/yr
- navy bathroom rug64K/yr
- navy bath mat42K/yr
- navy blue bath mat37K/yr
- royal blue bathroom rugs30K/yr
- blue and white bathroom rug22K/yr
- navy blue bathroom rug22K/yr
- navy blue bathroom rug set26K/yr
- dusty blue bathroom rug16K/yr
- blue shower mat16K/yr
Reviews and returns
What reviews say buyers love and hate about Navy Blue Bathroom Rugs
We read the reviews and the return reasons for every product selling here.
“This was not a good fit either”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Navy Blue Bathroom Rugs questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









