My Pillow Towels

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

+12.1%

Conversion, latest week

3.0%

Market size, estimated

$71Ka year

Peak month

July1.5× the quietest month

Top search term

my pillow towels21K searches a year

Listings sell for $42.00 on average, from $12.25 to $64.24. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $42.00 that is $0 to $4K a year per listing.

Average price

$42.00inside the $15 to $100 sweet spot

Price range

$12.25–$64.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

1.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #58 within Towels. It carries 9,492 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

81%

Out of stock, average day

7.3%

Average rank

#58in Towels

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

9,492per listing

Listings tracked

32

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months