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my hero academia blanket

Skip it

A small market ($31K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 20Conversion 17Competition 71Returns 96Price range 92Avg price 95Brand share 24Review moat 86Quality gap 21

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Incredible$32.28

avg listing price — sweet spot $15–$100

Price range

Great$13.05–$64.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great287.63

avg incumbent reviews — the moat a new listing must climb

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad90%

top-5 brand share — brand-locked demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-9.7%

90-day search growth — must beat 0% to launch

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$31K

$31K/yr · 73K searches

According to Flapen's Amazon United States niche tracking, my hero academia blanket is a $31K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

my hero academia blanket market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$32K–$40K
units × avg price
Conversion rate
1.3%
Avg BSR
#5,524
Page quality
0%
Prime
77%
Sponsored
57%
Out of stock
28.9%
Avg brand age
36 months
Avg seller age
170 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

21

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

42%

Top 20: 89%

Open market

5%

  • JUST FUNKY28%
  • Great Eastern Entertainment23%
  • Jay Franco14%
  • Juejuezi13%
  • Allenjoy12%
  • Surreal Entertainment4%
  • Open — no brand owns it (4 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — -9.7% search growth over the last 90 days.
6K4KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.7×

Top my hero academia blanket search terms

  • my hero academia blanket33K/yr
  • mha blanket17K/yr
  • bakugo blanket13K/yr
  • my hero academia bedding10K/yr
All search terms

Top my hero academia blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$9436%$2K9%$3K12%$4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about my hero academia blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“The posters are attractive and well-made”

Gifting Purpose11%

“Great gift”

Comfort-Overall9%

“Yall this is so comfortable thats all I gotta say”

Color7%

“The colors are bright”

Value For Money6%

“great price for great product”

Soft Feel6%

“So soft”

Advertised Vs Actual Product5%

“product was as advertised”

Brightness/Shine/Glow4%

“Bright and beautiful”

Strength4%

“Holding strong with my teenager”

Size-Overall3%

“fits me well”

What buyers complain about

Advertised Vs Actual Product15%

“Poster don't match the picture shown”

Size-Overall15%

“they don't fit like cosplay wear”

Thickness11%

“Could be thicker”

Durability10%

“it broke easily”

Value For Money8%

“cheap”

Comfort-Overall3%

“Only thing missing is a comforter”

Material Quality3%

“Thin cheap material”

Quality-Overall3%

“Cheaply made and so small”

Top return reasons

Size-Overall35%
Advertised Vs Actual Product12%
Defective Material/Parts9%
Material Quality7%
Gap/Hole6%
Quality-Overall4%
Length4%
Smell2%
Thin2%
Ease Of Use2%

Common questions

Is my hero academia blanket profitable to sell on Amazon United States?
The niche generates $31K/yr across 30 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -9.7%. Flapen's verdict: Skip it (44/100).
How competitive is the my hero academia blanket niche?
10 brands and 21 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in my hero academia blanket?
Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Thickness. The return rate is 0.9%.
When does demand for my hero academia blanket peak?
Demand peaks in Nov–Dec; the busiest month runs 5.7× the quietest.
What does it cost to enter the my hero academia blanket niche?
Listings span $13.05–$64.58; the average listing price is $32.28 (sweet spot $15–$100). The average incumbent carries 288 reviews — the moat a new listing must climb.