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My Hero Academia Blanket

Fail

Shoppers spend an estimated $31K a year here, so My Hero Academia Blanket is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$31K/yr73K searches / yr
90-day growth
-9.7%search demand this quarter
Competition
42%top-5 click share · 10 brands · 21 sellers

Flapen Score

My Hero Academia Blanket against its category

The dotted line is the Home & Kitchen average. Past it, My Hero Academia Blanket is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The My Hero Academia Blanket market on Amazon at a glance

Shoppers on Amazon United States searched for My Hero Academia Blanket 73K times last year and spent an estimated $31K. The top 5 brands take 90% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
-9.7%
Conversion, latest week
1.3%
Market size, estimated
$31Ka year
Peak month
December5.7× the quietest month
Top search term
my hero academia blanket33K searches a year

02 · Price

A sale here is worth $32.28.

Listings sell for $32.28 on average, from $13.05 to $64.58. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $32.28 that is $0 to $3K a year per listing.

Average price
$32.28inside the $15 to $100 sweet spot
Price range
$13.05–$64.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 28.9% of listings are out of stock. The average listing ranks #5,524 within Throws. It carries 288 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
77%
Out of stock, average day
28.9%
Average rank
#5,524in Throws
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
288per listing
Listings tracked
30

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top My Hero Academia Blanket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

21

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

42%

Top 20: 89%

Open market

5%

  • Brand 128%
  • Brand 223%
  • Brand 314%
  • Brand 413%
  • Brand 512%
  • Brand 64%
  • Open — no brand owns it (4 brands, 5%)

Demand

My Hero Academia Blanket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.7×

Search terms

Top My Hero Academia Blanket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • my hero academia blanket33K/yr
  • mha blanket17K/yr
  • bakugo blanket13K/yr
  • my hero academia bedding10K/yr

Reviews and returns

What reviews say buyers love and hate about My Hero Academia Blanket

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Advertised Vs Actual Product”
0.9%of orders come back
“Poster don't match the picture shown”
A buyer, on “Advertised Vs Actual Product”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common My Hero Academia Blanket questions

Answered from the same tracked data.