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49

murphy bed mattress full

Skip it

Prices mostly outside the sweet spot ($78.64–$670.35) — this niche doesn't clear our bar today.

Market size 18Growth 31Conversion 19Competition 81Returns 90Price range 4Avg price 43Brand share 88Review moat 48Quality gap 55

Returns

Great1.3%

return rate — above 5% kills the launch gate

Brand share

Great47%

top-5 brand share — no brand owns this niche

Competition

Great34%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,695.58

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$222.41

avg listing price — sweet spot $15–$100

Growth

Okay+5.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$73K

$73K/yr · 22K searches

Price range

Bad$78.64–$670.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, murphy bed mattress full is a $73K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 47% of demand. Verdict: Skip it — 49/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

murphy bed mattress full market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$56K–$111K
units × avg price
Conversion rate
1.5%
Avg BSR
#343
Page quality
0%
Prime
77%
Sponsored
98%
Out of stock
13.4%
Avg brand age
24 months
Avg seller age
176 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

25 rising

Sellers

32

Top-5 brand share

47%

Top 20: 95%

Top-5 click share

34%

Top 20: 73%

Open market

47%

  • CYMULA18%
  • AMERLIFE8%
  • Fancylion8%
  • EGOHOME7%
  • CECER7%
  • MLILY5%

Demand

Weekly Amazon search volume, last 11 weeks — +5.1% search growth over the last 90 days.
700500Spike '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26Jul '26

Top murphy bed mattress full search terms

  • murphy bed mattress full10K/yr
  • queen mattress for murphy bed5K/yr
  • full size murphy bed mattress3K/yr
  • murphy bed full mattress3K/yr
All search terms

Top murphy bed mattress full products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$4K9%$7K12%$9K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about murphy bed mattress full

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall30%

“Comfortable and Supportive”

Foam11%

“the memory foam feels great”

Value For Money10%

“Excellent value”

Quality-Overall10%

“Great quality mattress”

Soft Feel6%

“soft to the touch”

Size-Overall4%

“this mattress fit perfectly”

Assembly/Installation3%

“Easy to put together”

Sags/Sinks2%

“doesnt make noise or sag so far”

Advertised Vs Actual Product2%

“As advertised”

Smell2%

“there was no chemical smells”

What buyers complain about

Hard Feel16%

“Hard As A Rock”

Comfort-Overall12%

“I keep waking up so uncomfortable”

Size-Overall5%

“Too big”

Thickness5%

“its not very thick”

Sags/Sinks5%

“Starts to sag”

Stretchability/Expandability/Elasticity5%

“Doesn't expand”

Quality-Overall4%

“Product is garbage”

Durability3%

“Already ripped as well”

Stiffness3%

“Stiff”

Foam3%

“Not a good memory foam”

Top return reasons

Size-Overall36%
Comfort-Overall13%
Advertised Vs Actual Product11%
Thickness7%
Hard Feel6%
Value For Money4%
Stretchability/Expandability/Elasticity3%
Thin2%
Soft Feel2%
Cushion2%

Common questions

Is murphy bed mattress full profitable to sell on Amazon United States?
The niche generates $73K/yr across 43 tracked products. 18 of 23 products launched in the last 360 days are still selling. 90-day search growth is +5.1%. Flapen's verdict: Skip it (49/100).
How competitive is the murphy bed mattress full niche?
25 brands and 32 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 47% of demand.
What do buyers complain about in murphy bed mattress full?
Top complaints mined from reviews: Hard Feel, Comfort-Overall, Size-Overall. The return rate is 1.3%.
What does it cost to enter the murphy bed mattress full niche?
Listings span $78.64–$670.35; the average listing price is $222.41 (sweet spot $15–$100). The average incumbent carries 1,696 reviews — the moat a new listing must climb.