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Murder Mystery Dinner Party Game

Fail

Demand is soft, at -24.8% this quarter, so Murder Mystery Dinner Party Game is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$70K/yr146K searches / yr
90-day growth
-24.8%search demand this quarter
Competition
53%top-5 click share · 10 brands · 89 sellers

Flapen Score

Murder Mystery Dinner Party Game against its category

The dotted line is the Home & Kitchen average. Past it, Murder Mystery Dinner Party Game is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Murder Mystery Dinner Party Game market on Amazon at a glance

Shoppers on Amazon United States searched for Murder Mystery Dinner Party Game 146K times last year and spent an estimated $70K. The top 5 brands take 94% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
146K
Growth, 90 days vs prior 90
-24.8%
Conversion, latest week
1.7%
Market size, estimated
$70Ka year
Peak month
December2.8× the quietest month
Top search term
murder mystery party48K searches a year

02 · Price

A sale here is worth $27.63.

Listings sell for $27.63 on average, from $8.83 to $43.48. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $27.63 that is $3K to $7K a year per listing.

Average price
$27.63inside the $15 to $100 sweet spot
Price range
$8.83–$43.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #1,892 within Party Games & Activities. It carries 1,404 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.8%
Average rank
#1,892in Party Games & Activities
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
1,404per listing
Listings tracked
27

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Murder Mystery Dinner Party Game products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

89

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

53%

Top 20: 93%

Open market

4%

  • Brand 133%
  • Brand 230%
  • Brand 320%
  • Brand 49%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (4 brands, 4%)

Demand

Murder Mystery Dinner Party Game search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Murder Mystery Dinner Party Game search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • murder mystery party48K/yr
  • murder mystery dinner party kit9K/yr
  • murder mystery party game20K/yr
  • murder mystery party kit9K/yr
  • mystery dinner party kit7K/yr
  • murder mystery dinner party game28K/yr
  • mystery party5K/yr
  • murder mystery dinner5K/yr
  • murder mystery dinner party4K/yr
  • mystery dinner2K/yr

Reviews and returns

What reviews say buyers love and hate about Murder Mystery Dinner Party Game

We read the reviews and the return reasons for every product selling here.

75%of positive reviews mention “Fun/Entertainment Experience”
14%of negative reviews mention “Value For Money”
2.4%of orders come back
“And it was much more expensive”
A buyer, on “Value For Money”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Murder Mystery Dinner Party Game questions

Answered from the same tracked data.