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Motivational Desk Decor

Maybe

The top 5 brands take only 19% of clicks. But buyers convert on only 1.1% of searches, so Motivational Desk Decor is a Maybe.

Flapen Score
52
52 / 100
Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 49
Market size
$61K/yr477K searches / yr
90-day growth
+5.8%search demand this quarter
Competition
16%top-5 click share · 122 brands · 238 sellers

Flapen Score

Motivational Desk Decor against its category

The dotted line is the Home & Kitchen average. Past it, Motivational Desk Decor is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Motivational Desk Decor market on Amazon at a glance

Shoppers on Amazon United States searched for Motivational Desk Decor 477K times last year and spent an estimated $61K. The top 5 brands take 19% of clicks. Demand peaks in Aug–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 477K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
477K
Growth, 90 days vs prior 90
+5.8%
Conversion, latest week
1.1%
Market size, estimated
$61Ka year
Peak month
December2.4× the quietest month
Top search term
funny desk accessories for work114K searches a year

02 · Price

A sale here is worth $12.11.

Listings sell for $12.11 on average, from $4.43 to $48.48. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $12.11 that is $0 to $1K a year per listing.

Average price
$12.11under the $15 to $100 sweet spot
Price range
$4.43–$48.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #939 within Decorative Signs & Plaques. It carries 1,766 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#939in Decorative Signs & Plaques
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
1,766per listing
Listings tracked
138

04 · Newcomers

8 of last year's 25 launches cleared the first-year sales bar.

25 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
25
Successful launches
8Amazon's first-year sales bar
Average brand age
28 months

Products

Top Motivational Desk Decor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 16% of clicks. An open shelf where new products get seen.

Brands

122 falling

Sellers

238

Top-5 brand share

19%

Top 20: 46%

Top-5 click share

16%

Top 20: 42%

Open market

79%

  • Brand 15%
  • Brand 24%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 63%

Demand

Motivational Desk Decor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Motivational Desk Decor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • funny desk accessories for work114K/yr
  • funny desk accessories58K/yr
  • motivational desk decor63K/yr
  • desk ornaments22K/yr
  • inspirational desk decor31K/yr
  • dorm desk decor18K/yr
  • mini desk decor23K/yr
  • positive desk decor18K/yr
  • novelty desk accessories21K/yr
  • desk accessories funny26K/yr

Reviews and returns

What reviews say buyers love and hate about Motivational Desk Decor

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Gifting Purpose”
36%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Thought this was big”
A buyer, on “Size-Overall”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Motivational Desk Decor questions

Answered from the same tracked data.