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Molblly Mattress King

Fail

Shoppers spend an estimated $0 a year here, so Molblly Mattress King is a Fail.

Flapen Score
37
37 / 100
Ranks 9,707 of 11,240 Home & Kitchen niches · −12 vs the category median of 49
Market size
$0/yr21K searches / yr
90-day growth
-18.7%search demand this quarter
Competition
44%top-5 click share · 11 brands · 18 sellers

Flapen Score

Molblly Mattress King against its category

The dotted line is the Home & Kitchen average. Past it, Molblly Mattress King is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Molblly Mattress King market on Amazon at a glance

Shoppers on Amazon United States searched for Molblly Mattress King 21K times last year and spent an estimated $0. The top 5 brands take 74% of clicks. Demand peaks in Oct. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
21K
Growth, 90 days vs prior 90
-18.7%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
October1.7× the quietest month
Top search term
molblly mattress king5K searches a year

02 · Price

A sale here is worth $286.05.

Listings sell for $286.05 on average, from $129.82 to $551.83. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $286.05 that is $0 to $29K a year per listing.

Average price
$286.05above the $15 to $100 sweet spot
Price range
$129.82–$551.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$29K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #216 within Mattresses & Box Springs. It carries 5,200 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
88%
Out of stock, average day
23.1%
Average rank
#216in Mattresses & Box Springs
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
5,200per listing
Listings tracked
17

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 14 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
14 months

Products

Top Molblly Mattress King products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

18

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

44%

Top 20: 100%

Open market

20%

  • Brand 133%
  • Brand 213%
  • Brand 312%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

Molblly Mattress King search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Holiday '24Prime Day '25Black Friday '25DecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.7×

Search terms

Top Molblly Mattress King search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • molblly mattress king5K/yr
  • molblly king size mattress7K/yr
  • molblly mattress full2K/yr
  • molblly full size mattress4K/yr
  • molblly king mattress1K/yr
  • mobly mattress king291/yr

Reviews and returns

What reviews say buyers love and hate about Molblly Mattress King

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Comfort-Overall”
16%of negative reviews mention “Hard Feel”
1.1%of orders come back
“This is not soft”
A buyer, on “Hard Feel”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Molblly Mattress King questions

Answered from the same tracked data.