Moana Birthday Party Supplies

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +37.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $577K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

+37.2%

Conversion, latest week

3.1%

Market size, estimated

$577Ka year

Peak month

June2.3× the quietest month

Top search term

moana birthday decorations733K searches a year

Listings sell for $14.70 on average, from $2.87 to $27.61. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $14.70 that is $4K to $7K a year per listing.

Average price

$14.70under the $15 to $100 sweet spot

Price range

$2.87–$27.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

2.1%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #1,203 within Party Packs. It carries 797 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#1,203in Party Packs

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

797per listing

Listings tracked

48

12 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

7Amazon's first-year sales bar

Average brand age

30 months