Miroco Electric Kettle
FailThe top 5 brands take 100% of clicks, so Miroco Electric Kettle is a Fail.
- Flapen Score
- 33 / 100Ranks 10,380 of 11,240 Home & Kitchen niches · −16 vs the category median of 4933
- Market size
- $82K/yr37K searches / yr
- 90-day growth
- -9.9%search demand this quarter
- Competition
- 92%top-5 click share · 3 brands · 29 sellers
Flapen Score
Miroco Electric Kettle against its category
The dotted line is the Home & Kitchen average. Past it, Miroco Electric Kettle is stronger. Inside it, weaker.
Market
The Miroco Electric Kettle market on Amazon at a glance
Shoppers on Amazon United States searched for Miroco Electric Kettle 37K times last year and spent an estimated $82K. All 3 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.
- Searches, last 12 months
- 37K
- Growth, 90 days vs prior 90
- -9.9%
- Conversion, latest week
- 4.9%
- Market size, estimated
- $82Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- krups electric kettle28K searches a year
02 · Price
A sale here is worth $45.80.
Listings sell for $45.80 on average, from $22.41 to $97.23. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $45.80 that is $5K to $11K a year per listing.
- Average price
- $45.80inside the $15 to $100 sweet spot
- Price range
- $22.41–$97.23
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $5K–$11K
- Returns
- 4.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #168 within Coffee, Tea & Espresso. It carries 8,329 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 100%
- Out of stock, average day
- 8.8%
- Average rank
- #168in Coffee, Tea & Espresso
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 8,329per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Miroco Electric Kettle products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 4, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KRUPS 1.5L Electric Kettle Stainless Steel Cool Touch Interior Fast Boiling One Cup in 80 Seconds Double Wall Auto Off Keep Warm Hot Water Kettle Electric Cordless Black/White
- Price
- $37.48
- Rating
- 4.3/5
- Reviews
- 3,464
- Age
- 1y ago

KRUPS Smart Temp Electric Kettle: 1.7L Capacity 5 Precise Temperature Settings Digital Display Cool-Touch Exterior Cordless Design for Tea and Coffee Lovers
- Price
- $64.80
- Rating
- 4.3/5
- Reviews
- 3,464
- Age
- 6y ago

KRUPS Electric Kettle 1.8-Qt (1.7L) Tea Kettle 1500W with LED indicator Hot Water Boiler Auto Shut-off Rapid 80-Second Cup Boiling Safe Boil-dry Protection Water Heater Glass Carafe Grey
- Price
- $47.50
- Rating
- 4.3/5
- Reviews
- 3,464
- Age
- 1y ago

KRUPS 1.7L Glass Electric Kettle: Fast-Boiling 1500W with LED Indicator Anti-Scale Filter Auto Shut-Off and Cordless Design - Boil 1 Cup in 80 Seconds for Perfect Tea and Coffee
- Price
- $49.69
- Rating
- 4.4/5
- Reviews
- 251
- Age
- 3y ago

Amazon Basics Electric Stainless Steel Kettle for Tea and Coffee BPA-Free Fast Boiling Auto Shut-Off Boil-Dry Protection 1.7 Liter 1500W Black and Silver
- Price
- $24.11
- Rating
- 4.5/5
- Reviews
- 8,688
- Age
- 6y ago
Trending
estimated 90-day click momentum
Amazon Basics Electric Stainless Steel Kettle for Tea and Coffee BPA-Free Fast Boiling Auto Shut-Off Boil-Dry Protection 1.7 Liter 1500W Black and Silver
- Price
- $24.11
- Rating
- 4.5/5
- Reviews
- 8,688
- Age
- 6y ago

Amazon Basics Electric Kettle with Glass Carafe for Tea and Coffee BPA-Free Fast Boiling Auto Shut-Off Boil-Dry Protection Water Level Indicator 1.7 Liter 1500W Black and Silver
- Price
- $23.20
- Rating
- 4.6/5
- Reviews
- 27,872
- Age
- 6y ago

KRUPS Smart Temp Electric Kettle: 1.7L Capacity 5 Precise Temperature Settings Digital Display Cool-Touch Exterior Cordless Design for Tea and Coffee Lovers
- Price
- $64.80
- Rating
- 4.3/5
- Reviews
- 3,464
- Age
- 6y ago

KRUPS Electric Kettle 1.8-Qt (1.7L) Tea Kettle 1500W with LED indicator Hot Water Boiler Auto Shut-off Rapid 80-Second Cup Boiling Safe Boil-dry Protection Water Heater Glass Carafe Grey
- Price
- $47.50
- Rating
- 4.3/5
- Reviews
- 3,464
- Age
- 1y ago

Thermo Protect Kettle Electric Kettle Safe to Touch Full Stainless Steel Inside
- Price
- $22.41
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 1y ago
Newest
by launch date
KRUPS 1.5L Electric Kettle Stainless Steel Cool Touch Interior Fast Boiling One Cup in 80 Seconds Double Wall Auto Off Keep Warm Hot Water Kettle Electric Cordless Black/White
- Price
- $37.48
- Rating
- 4.3/5
- Reviews
- 3,464
- Age
- 1y ago

KRUPS Electric Kettle 1.8-Qt (1.7L) Tea Kettle 1500W with LED indicator Hot Water Boiler Auto Shut-off Rapid 80-Second Cup Boiling Safe Boil-dry Protection Water Heater Glass Carafe Grey
- Price
- $47.50
- Rating
- 4.3/5
- Reviews
- 3,464
- Age
- 1y ago

Thermo Protect Kettle Electric Kettle Safe to Touch Full Stainless Steel Inside
- Price
- $22.41
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 1y ago

KRUPS 1.7L Glass Electric Kettle: Fast-Boiling 1500W with LED Indicator Anti-Scale Filter Auto Shut-Off and Cordless Design - Boil 1 Cup in 80 Seconds for Perfect Tea and Coffee
- Price
- $49.69
- Rating
- 4.4/5
- Reviews
- 251
- Age
- 3y ago

KRUPS Smart Temp Electric Kettle: 1.7L Capacity 5 Precise Temperature Settings Digital Display Cool-Touch Exterior Cordless Design for Tea and Coffee Lovers
- Price
- $64.80
- Rating
- 4.3/5
- Reviews
- 3,464
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 92% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
29
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
92%
Top 20: 100%
Open market
0%
- KRUPS90%
- Amazon Basics7%
- Cuisinart3%
- Open — no brand owns it (0%)
Demand
Miroco Electric Kettle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 1.9×
Search terms
Top Miroco Electric Kettle search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- krups electric kettle28K/yr
- krups kettle4K/yr
- braun electric kettle3K/yr
- krups electric tea kettle2K/yr
Reviews and returns
What reviews say buyers love and hate about Miroco Electric Kettle
We read the reviews and the return reasons for every product selling here.
“breaks over time”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Miroco Electric Kettle questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









