Mini Graduation Cap

Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +339.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months

199K

Growth, 90 days vs prior 90

+339.7%

Conversion, latest week

3.3%

Market size, estimated

$80Ka year

Peak month

May28.2× the quietest month

Top search term

mini graduation caps77K searches a year

Listings sell for $12.19 on average, from $4.44 to $36.34. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $12.19 that is $0 to $1K a year per listing.

Average price

$12.19under the $15 to $100 sweet spot

Price range

$4.44–$36.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.6%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #1,432 within Headwear. It carries 452 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#1,432in Headwear

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

452per listing

Listings tracked

73

23 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

23

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months