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Mini Cake Pans

Fail

Demand is soft, at -17.1% this quarter, so Mini Cake Pans is a Fail.

Flapen Score
43
43 / 100
Ranks 8,087 of 11,240 Home & Kitchen niches · −6 vs the category median of 49
Market size
$144K/yr276K searches / yr
90-day growth
-17.1%search demand this quarter
Competition
44%top-5 click share · 29 brands · 42 sellers

Flapen Score

Mini Cake Pans against its category

The dotted line is the Home & Kitchen average. Past it, Mini Cake Pans is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Cake Pans market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Cake Pans 276K times last year and spent an estimated $144K. The top 5 brands take 65% of clicks. Demand peaks in Aug–Sep. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 276K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $144K a year.

Searches, last 12 months
276K
Growth, 90 days vs prior 90
-17.1%
Conversion, latest week
4.3%
Market size, estimated
$144Ka year
Peak month
September5.8× the quietest month
Top search term
small cake pans111K searches a year

02 · Price

A sale here is worth $12.00.

Listings sell for $12.00 on average, from $6.78 to $20.32. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $12.00 that is $3K to $6K a year per listing.

Average price
$12.00under the $15 to $100 sweet spot
Price range
$6.78–$20.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #32 within Cake Pans. It carries 2,986 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#32in Cake Pans
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
2,986per listing
Listings tracked
45

04 · Newcomers

3 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
3Amazon's first-year sales bar
Average brand age
37 months

Products

Top Mini Cake Pans products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 falling

Sellers

42

Top-5 brand share

65%

Top 20: 93%

Top-5 click share

44%

Top 20: 76%

Open market

30%

  • Brand 127%
  • Brand 221%
  • Brand 36%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Mini Cake Pans search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 5.8×

Search terms

Top Mini Cake Pans search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small cake pans111K/yr
  • small cake pan34K/yr
  • mini cake molds39K/yr
  • mini cake mold14K/yr
  • small cake mold10K/yr
  • mini round cake pans4K/yr
  • moldes pequeos para hornear9K/yr
  • mini cake molds for baking8K/yr
  • mini baking pan6K/yr
  • cake pan small6K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Cake Pans

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Baking”
17%of negative reviews mention “Size-Overall”
3.0%of orders come back
“Really small”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mini Cake Pans questions

Answered from the same tracked data.