Microwave Cookware

Shoppers searched for this 264K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $169K a year.

Searches, last 12 months

264K

Growth, 90 days vs prior 90

-1.6%

Conversion, latest week

2.7%

Market size, estimated

$169Ka year

Peak month

December1.5× the quietest month

Top search term

microwave cookware70K searches a year

Listings sell for $23.98 on average, from $9.07 to $148.54. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $23.98 that is $0 to $2K a year per listing.

Average price

$23.98inside the $15 to $100 sweet spot

Price range

$9.07–$148.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.5%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #388 within Dinnerware. It carries 4,239 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

99%

Out of stock, average day

1.4%

Average rank

#388in Dinnerware

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

4,239per listing

Listings tracked

72

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

4Amazon's first-year sales bar

Average brand age

45 months