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Mermaid Birthday Banner

Maybe

The top 5 brands take only 37% of clicks. But shoppers spend an estimated $47K a year here, so Mermaid Birthday Banner is a Maybe.

Flapen Score
58
58 / 100
Top 14% of 11,240 Home & Kitchen niches · +9 vs the category median of 49
Market size
$47K/yr72K searches / yr
90-day growth
+71.3%search demand this quarter
Competition
32%top-5 click share · 48 brands · 65 sellers

Flapen Score

Mermaid Birthday Banner against its category

The dotted line is the Home & Kitchen average. Past it, Mermaid Birthday Banner is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mermaid Birthday Banner market on Amazon at a glance

Shoppers on Amazon United States searched for Mermaid Birthday Banner 72K times last year and spent an estimated $47K. The top 5 brands take 37% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +71.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
+71.3%
Conversion, latest week
6.0%
Market size, estimated
$47Ka year
Peak month
July4.3× the quietest month
Top search term
mermaid birthday banner32K searches a year

02 · Price

A sale here is worth $10.91.

Listings sell for $10.91 on average, from $4.05 to $27.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.91 that is $0 to $1K a year per listing.

Average price
$10.91under the $15 to $100 sweet spot
Price range
$4.05–$27.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #3,116 within Banners. It carries 632 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
10.2%
Average rank
#3,116in Banners
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
632per listing
Listings tracked
55

04 · Newcomers

2 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
2Amazon's first-year sales bar
Average brand age
23 months

Products

Top Mermaid Birthday Banner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

48 rising

Sellers

65

Top-5 brand share

37%

Top 20: 77%

Top-5 click share

32%

Top 20: 70%

Open market

58%

  • Brand 19%
  • Brand 28%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Mermaid Birthday Banner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.3×

Search terms

Top Mermaid Birthday Banner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mermaid birthday banner32K/yr
  • mermaid happy birthday banner14K/yr
  • mermaid banner9K/yr
  • happy birthday mermaid banner7K/yr
  • little mermaid birthday banner5K/yr
  • happy birthday banner mermaid4K/yr

Reviews and returns

What reviews say buyers love and hate about Mermaid Birthday Banner

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
9%of negative reviews mention “Adhesion/Stickiness”
3.2%of orders come back
“Adhesive impossible to get off”
A buyer, on “Adhesion/Stickiness”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mermaid Birthday Banner questions

Answered from the same tracked data.