Menorah
FailDemand is soft, at -24.1% this quarter, so Menorah is a Fail.
- Flapen Score
- 46 / 100Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 4946
- Market size
- $313K/yr865K searches / yr
- 90-day growth
- -24.1%search demand this quarter
- Competition
- 38%top-5 click share · 17 brands · 29 sellers
Flapen Score
Menorah against its category
The dotted line is the Home & Kitchen average. Past it, Menorah is stronger. Inside it, weaker.
Market
The Menorah market on Amazon at a glance
Shoppers on Amazon United States searched for Menorah 865K times last year and spent an estimated $313K. The top 5 brands take 73% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 865K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $313K a year.
- Searches, last 12 months
- 865K
- Growth, 90 days vs prior 90
- -24.1%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $313Ka year
- Peak month
- December73.5× the quietest month
- Top search term
- menorah505K searches a year
02 · Price
A sale here is worth $32.56.
Listings sell for $32.56 on average, from $0.01 to $160.99. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At $32.56 that is $3K to $8K a year per listing.
- Average price
- $32.56inside the $15 to $100 sweet spot
- Price range
- $0.01–$160.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 4.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #334 within Candleholders. It carries 458 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 9.6%
- Average rank
- #334in Candleholders
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 458per listing
- Listings tracked
- 39
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Menorah products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
17 falling
Sellers
29
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
38%
Top 20: 79%
Open market
22%
- Brand 120%
- Brand 220%
- Brand 313%
- Brand 412%
- Brand 59%
- Brand 65%
Demand
Menorah search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 73.5×
Search terms
Top Menorah search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- menorah505K/yr
- hanukkah menorah123K/yr
- menora14K/yr
- menorahs21K/yr
- jewish menorah6K/yr
- manorah14K/yr
- menorahs for chanukah54K/yr
- chanukah menorah21K/yr
- menorah 9 branch14K/yr
- menorah candle holder25K/yr
Reviews and returns
What reviews say buyers love and hate about Menorah
We read the reviews and the return reasons for every product selling here.
“Can't find candlesticks that fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Menorah questions
Answered from the same tracked data.









