Memory Foam Rug
FailShoppers spend an estimated $57K a year here, so Memory Foam Rug is a Fail.
- Flapen Score
- 46 / 100Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 4946
- Market size
- $57K/yr153K searches / yr
- 90-day growth
- +4.5%search demand this quarter
- Competition
- 35%top-5 click share · 21 brands · 31 sellers
Flapen Score
Memory Foam Rug against its category
The dotted line is the Home & Kitchen average. Past it, Memory Foam Rug is stronger. Inside it, weaker.
Market
The Memory Foam Rug market on Amazon at a glance
Shoppers on Amazon United States searched for Memory Foam Rug 153K times last year and spent an estimated $57K. The top 5 brands take 81% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.
- Searches, last 12 months
- 153K
- Growth, 90 days vs prior 90
- +4.5%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $57Ka year
- Peak month
- January1.7× the quietest month
- Top search term
- yimobra bathroom rugs45K searches a year
02 · Price
A sale here is worth $19.28.
Listings sell for $19.28 on average, from $7.96 to $55.81. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $19.28 that is $0 to $2K a year per listing.
- Average price
- $19.28inside the $15 to $100 sweet spot
- Price range
- $7.96–$55.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #139 within Bath Rugs. It carries 16,259 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #139in Bath Rugs
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 16,259per listing
- Listings tracked
- 79
04 · Newcomers
6 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Memory Foam Rug products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 5, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Yimobra Bathroom Rugs Non Slip Washable Ultra Soft and Water Absorbent Bath Mats Fluffy Shower Mat Outside Plush Matts for Bathroom Floor/Sink 24X17 Home Decor Accessories Light Gray and White
- Price
- $9.38
- Rating
- 4.6/5
- Reviews
- 10,258
- Age
- 4y ago

Yimobra Memory Foam Bathroom Rugs Sets 2 Piece - Super Soft Absorbent Quick Dry Bath Mat Set Machine Washable Non Slip Floor Carpet for Tub Shower & Single Sink (17x24 & 31.5x20 Inch Gray)
- Price
- $18.52
- Rating
- 4.5/5
- Reviews
- 8,579
- Age
- 5y ago

Yimobra Bathroom Rugs Non-Slip Washable Extra Soft & Absorbent Chenille Bath Mat Quick-Dry Plush Shaggy Floor & Vanity Bath Rugs for Tub & Shower Modern Home Decor Accessories 24 x 17 Grey
- Price
- $9.08
- Rating
- 4.6/5
- Reviews
- 54,769
- Age
- 6y ago

Yimobra Memory Foam Bath Mat Super Soft Absorbent Bathroom Rug Non Slip Quick Dry Machine Washable Floor Carpet for Tub Shower Home Decor Accessories 24x17 Grey
- Price
- $9.10
- Rating
- 4.5/5
- Reviews
- 55,104
- Age
- 6y ago

OLANLY Thick Memory Foam Bathroom Rugs 30x20 Soft Absorbent Bath Mat Grey
- Price
- $9.89
- Rating
- 4.5/5
- Reviews
- 5,223
- Age
- 1y ago
Trending
estimated 90-day click momentum
YIHOUSE Memory Foam Bathroom Rugs Sets 2 Piece - Extra Thick Ultra Soft Absorbent Bath Mat Set Non-Slip Machine Washable Bath Rugs for Bathroom Tub & Shower Home Decor (32x20+24x17 Dark Grey)
- Price
- $24.85
- Rating
- 4.2/5
- Reviews
- 178
- Age
- 4mo ago

YIHOUSE Bathroom Rugs Sets 2 Piece Towel-Like Soft Absorbent Thick High Density Memory Foam Bath Mat Set Non-Slip Machine Washable Bath Rugs for Bathroom Tub & Shower (32x20+24x17 Dark Grey)
- Price
- $23.90
- Rating
- 4.0/5
- Reviews
- 85
- Age
- 5mo ago

Memory Foam Bathroom Rugs Sets 2 Piece - Super Soft Absorbent Quick Dry Memory Foam Bathroom Rugs Machine Washable Non Slip Floor Carpet for Tub Shower & Single Sink 16x24 & 20x20 (Light Grey)
- Price
- $14.90
- Rating
- 4.0/5
- Reviews
- 83
- Age
- 7mo ago

OLANLY Memory Foam Bathroom Rugs Mats Sets 2 Piece 24x16+30x20 Grey
- Price
- $20.27
- Rating
- 4.6/5
- Reviews
- 143
- Age
- 6mo ago

OLANLY Memory Foam Bath Mat 30x20 Super Soft and Absorbent Bathroom Rugs
- Price
- $8.21
- Rating
- 4.6/5
- Reviews
- 1,411
- Age
- 6mo ago
Newest
by launch date
YIHOUSE Memory Foam Bathroom Rugs Sets 2 Piece - Extra Thick Ultra Soft Absorbent Bath Mat Set Non-Slip Machine Washable Bath Rugs for Bathroom Tub & Shower Home Decor (32x20+24x17 Dark Grey)
- Price
- $24.85
- Rating
- 4.2/5
- Reviews
- 178
- Age
- 4mo ago

YIHOUSE Bathroom Rugs Sets 2 Piece Towel-Like Soft Absorbent Thick High Density Memory Foam Bath Mat Set Non-Slip Machine Washable Bath Rugs for Bathroom Tub & Shower (32x20+24x17 Dark Grey)
- Price
- $23.90
- Rating
- 4.0/5
- Reviews
- 85
- Age
- 5mo ago

OLANLY Memory Foam Bathroom Rugs Mats Sets 2 Piece 24x16+30x20 Grey
- Price
- $20.27
- Rating
- 4.6/5
- Reviews
- 143
- Age
- 6mo ago

OLANLY Memory Foam Bath Mat 30x20 Super Soft and Absorbent Bathroom Rugs
- Price
- $8.21
- Rating
- 4.6/5
- Reviews
- 1,411
- Age
- 6mo ago

Memory Foam Bathroom Rugs Sets 2 Piece - Super Soft Absorbent Quick Dry Memory Foam Bathroom Rugs Machine Washable Non Slip Floor Carpet for Tub Shower & Single Sink 16x24 & 20x20 (Light Grey)
- Price
- $14.90
- Rating
- 4.0/5
- Reviews
- 83
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
21 rising
Sellers
31
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
35%
Top 20: 61%
Open market
17%
- Yimobra56%
- OLANLY10%
- YIHOUSE6%
- Clara Clark5%
- GORILLA GRIP4%
- RUN HELIX2%
- Open — no brand owns it (15 brands, 17%)
Demand
Memory Foam Rug search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Memory Foam Rug search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- yimobra bathroom rugs45K/yr
- memory foam bath mat set of 211K/yr
- green memory foam bath mat7K/yr
- memory foam bath runner6K/yr
- bathroom rugs sets 2 piece memory foam8K/yr
- memory foam bathroom mat set5K/yr
- blue memory foam bath mat5K/yr
- foam shower mat6K/yr
- bathroom rugs memory foam set of 26K/yr
- yimobra bath mat8K/yr
Reviews and returns
What reviews say buyers love and hate about Memory Foam Rug
We read the reviews and the return reasons for every product selling here.
“Very long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Memory Foam Rug questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









