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Memory Box

Maybe

Products sell for $26.07 on average, inside the sweet spot. But buyers convert on only 1.0% of searches, so Memory Box is a Maybe.

Flapen Score
55
55 / 100
Top 22% of 11,240 Home & Kitchen niches · +6 vs the category median of 49
Market size
$525K/yr2.0M searches / yr
90-day growth
-3.0%search demand this quarter
Competition
24%top-5 click share · 56 brands · 66 sellers

Flapen Score

Memory Box against its category

The dotted line is the Home & Kitchen average. Past it, Memory Box is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Memory Box market on Amazon at a glance

Shoppers on Amazon United States searched for Memory Box 2.0M times last year and spent an estimated $525K. The top 5 brands take 46% of clicks. Demand peaks in Jan. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $525K a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
-3.0%
Conversion, latest week
1.0%
Market size, estimated
$525Ka year
Peak month
January1.6× the quietest month
Top search term
decorative storage boxes463K searches a year

02 · Price

A sale here is worth $26.07.

Listings sell for $26.07 on average, from $5.71 to $70.50. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $26.07 that is $3K to $7K a year per listing.

Average price
$26.07inside the $15 to $100 sweet spot
Price range
$5.71–$70.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #176 within Decorative Boxes. It carries 883 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
95%
Out of stock, average day
2.8%
Average rank
#176in Decorative Boxes
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
883per listing
Listings tracked
75

04 · Newcomers

9 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
9Amazon's first-year sales bar
Average brand age
34 months

Products

Top Memory Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

56 falling

Sellers

66

Top-5 brand share

46%

Top 20: 77%

Top-5 click share

24%

Top 20: 60%

Open market

51%

  • Brand 130%
  • Brand 25%
  • Brand 34%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Memory Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Memory Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • decorative storage boxes463K/yr
  • decorative storage boxes with lids246K/yr
  • decorative boxes with lids233K/yr
  • memory box for keepsakes154K/yr
  • decorative storage box125K/yr
  • wedding keepsake box98K/yr
  • decorative boxes for home decor117K/yr
  • letter box77K/yr
  • keepsake storage box54K/yr
  • decorative box with lid60K/yr

Reviews and returns

What reviews say buyers love and hate about Memory Box

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
3.7%of orders come back
“Really small”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Memory Box questions

Answered from the same tracked data.