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Memory Board for Seniors

Fail

The top 5 products take 69% of clicks, so Memory Board for Seniors is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$125K/yr71K searches / yr
90-day growth
+14.5%search demand this quarter
Competition
69%top-5 click share · 15 brands · 23 sellers

Flapen Score

Memory Board for Seniors against its category

The dotted line is the Home & Kitchen average. Past it, Memory Board for Seniors is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Memory Board for Seniors market on Amazon at a glance

Shoppers on Amazon United States searched for Memory Board for Seniors 71K times last year and spent an estimated $125K. The top 5 brands take 82% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
+14.5%
Conversion, latest week
3.4%
Market size, estimated
$125Ka year
Top search term
memory board for dementia24K searches a year

02 · Price

A sale here is worth $51.28.

Listings sell for $51.28 on average, from $18.37 to $187.21. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $51.28 that is $0 to $5K a year per listing.

Average price
$51.28inside the $15 to $100 sweet spot
Price range
$18.37–$187.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #130 within Clocks. It carries 3,778 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
95%
Out of stock, average day
8.8%
Average rank
#130in Clocks
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
3,778per listing
Listings tracked
19

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
24 months

Products

Top Memory Board for Seniors products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

23

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

14%

  • Brand 127%
  • Brand 220%
  • Brand 314%
  • Brand 414%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (9 brands, 14%)

Search terms

Top Memory Board for Seniors search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • memory board for dementia24K/yr
  • memory board for seniors36K/yr
  • digital memory board for seniors8K/yr
  • memoryboard for dementia patients2K/yr

Reviews and returns

What reviews say buyers love and hate about Memory Board for Seniors

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Ease Of Use”
11%of negative reviews mention “Size-Overall”
4.0%of orders come back
“they fell woefully short”
A buyer, on “Size-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Memory Board for Seniors questions

Answered from the same tracked data.