Mauve Throw Pillows

Shoppers searched for this 284K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

284K

Growth, 90 days vs prior 90

-3.7%

Conversion, latest week

1.0%

Market size, estimated

$51Ka year

Top search term

mauve throw pillows44K searches a year

Listings sell for $18.12 on average, from $6.57 to $38.74. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $18.12 that is $0 to $2K a year per listing.

Average price

$18.12inside the $15 to $100 sweet spot

Price range

$6.57–$38.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

6.1%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #554 within Decorative Pillows, Inserts & Covers. It carries 3,888 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#554in Decorative Pillows, Inserts & Covers

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

3,888per listing

Listings tracked

67

14 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months