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34

mauve blackout curtains

Skip it

High returns (10.8%) — this niche doesn't clear our bar today.

Market size 9Growth 31Conversion 12Competition 58Returns 4Price range 94Avg price 95Brand share 45Review moat 23Quality gap 25

Avg price

Incredible$35.94

avg listing price — sweet spot $15–$100

Price range

Great$14.30–$57.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Growth

Okay+5.1%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad8,241.41

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$35K

$35K/yr · 102K searches

Returns

Bad10.8%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, mauve blackout curtains is a $35K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 34/100.

Data updated Aug 3, 2026 · scored weekly · How we score niches

mauve blackout curtains market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$54K–$72K
units × avg price
Conversion rate
1.0%
Avg BSR
#354
Page quality
0%
Prime
100%
Sponsored
78%
Out of stock
0.0%
Avg brand age
43 months
Avg seller age
195 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

18

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

50%

Top 20: 89%

Open market

18%

  • MIULEE27%
  • StangH24%
  • NICETOWN18%
  • HOMEIDEAS5%
  • ANRODUO5%
  • Pitalk4%
  • Open — no brand owns it (10 brands, 18%)

Demand

Weekly Amazon search volume, last 34 weeks — +5.1% search growth over the last 90 days.
3K2KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jul '26

Top mauve blackout curtains search terms

  • mauve blackout curtains25K/yr
  • dusty rose blackout curtains21K/yr
  • mauve velvet curtains13K/yr
  • mauve linen curtains8K/yr
  • dusty rose velvet curtains9K/yr
  • mauve curtains blackout10K/yr
  • dusty rose curtains blackout7K/yr
  • dark mauve curtains5K/yr
  • dusty pink velvet curtains4K/yr
All search terms

Top mauve blackout curtains products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1K8%$3K12%$4K16%$6K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about mauve blackout curtains

What buyers praise and complain about, mined from review topics.

What buyers love

Color30%

“The color is just as described”

Quality-Overall20%

“Good quality”

Value For Money7%

“Worth it”

Soft Feel5%

“soft”

Upholstery/Fabric Quality4%

“Very pretty, very beautiful fabric on the one side”

Material Quality4%

“Beautiful, durable heavy material”

Thickness4%

“They are thick light blocking and beautiful”

Advertised Vs Actual Product3%

“As advertised”

Design-Overall3%

“Looks beautiful on my room”

Size-Overall3%

“Perfect fit”

What buyers complain about

Color49%

“Slightly darker than expected”

Advertised Vs Actual Product5%

“They are much darker than they appear in the photos provided”

Functionality-Overall3%

“Not blackout”

Brightness/Shine/Glow3%

“I could see the light from outside shining through the entire night”

Weight Heavy3%

“they are heavy”

Size-Overall3%

“Short Width”

Material Quality3%

“Its not a soft material”

Thickness3%

“The woven fabric on the outside feels thicker than linen”

Display Colors2%

“the pink color is too Pepto-Bismol color”

Heating1%

“The office/spare bedroom gets really hot”

Top return reasons

Color55%
Size-Overall22%
Display Colors6%
Advertised Vs Actual Product5%
Material Quality4%
Value For Money1%
Quality-Overall1%
Functionality-Overall1%
Shape/Style1%
Thin0%

Common questions

Is mauve blackout curtains profitable to sell on Amazon United States?
The niche generates $35K/yr across 32 tracked products. 6 of 8 products launched in the last 360 days are still selling. 90-day search growth is +5.1%. Flapen's verdict: Skip it (34/100).
How competitive is the mauve blackout curtains niche?
16 brands and 18 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in mauve blackout curtains?
Top complaints mined from reviews: Color, Advertised Vs Actual Product, Functionality-Overall. The return rate is 10.8% — above our launch gate.
What does it cost to enter the mauve blackout curtains niche?
Listings span $14.30–$57.58; the average listing price is $35.94 (sweet spot $15–$100). The average incumbent carries 8,241 reviews — the moat a new listing must climb.