Mattress and Box Spring
FailThe average product has 6,810 reviews to catch up to, so Mattress and Box Spring is a Fail.
- Flapen Score
- 46 / 100Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 4946
- Market size
- $156K/yr47K searches / yr
- 90-day growth
- -1.7%search demand this quarter
- Competition
- 45%top-5 click share · 12 brands · 17 sellers
Flapen Score
Mattress and Box Spring against its category
The dotted line is the Home & Kitchen average. Past it, Mattress and Box Spring is stronger. Inside it, weaker.
Market
The Mattress and Box Spring market on Amazon at a glance
Shoppers on Amazon United States searched for Mattress and Box Spring 47K times last year and spent an estimated $156K. The top 5 brands take 84% of clicks. Demand peaks in Aug. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.
- Searches, last 12 months
- 47K
- Growth, 90 days vs prior 90
- -1.7%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $156Ka year
- Peak month
- August2.0× the quietest month
- Top search term
- napqueen mattress8K searches a year
02 · Price
A sale here is worth $137.36.
Listings sell for $137.36 on average, from $19.44 to $304.82. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $137.36 that is $0 to $14K a year per listing.
- Average price
- $137.36above the $15 to $100 sweet spot
- Price range
- $19.44–$304.82
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$14K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #201 within Mattresses & Box Springs. It carries 6,810 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 88%
- Out of stock, average day
- 9.6%
- Average rank
- #201in Mattresses & Box Springs
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 6,810per listing
- Listings tracked
- 33
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Mattress and Box Spring products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NapQueen 8 Inch Queen Size Mattress Bamboo Charcoal Memory Foam Mattress Bed in a Box White
- Price
- $164.76
- Rating
- 4.3/5
- Reviews
- 10,439
- Age
- 4y ago

NapQueen 12 Inch Queen Size Mattress Bamboo Charcoal Memory Foam Mattress Bed in a Box White
- Price
- $273.01
- Rating
- 4.2/5
- Reviews
- 1,222
- Age
- 4y ago

AnoYishev 12 Hybrid Mattress Queen with Comfort Foam Innerspring Pillow Top Queen Size Mattress for Pressure & Pain Relief Soft Feel but Supportive
- Price
- $67.57
- Rating
- 4.6/5
- Reviews
- 87
- Age
- 1y ago

NapQueen Full Size 10 Inch NEW Victoria Hybrid Cooling Gel Infused Pocket Spring and Memory Foam Mattress Bed in a Box CertiPUR-US Certified
- Price
- $157.65
- Rating
- 4.3/5
- Reviews
- 2,968
- Age
- 9mo ago

NapQueen 10 Inch Full Size Mattress Bamboo Charcoal Memory Foam Mattress Bed in a Box White
- Price
- $182.77
- Rating
- 4.3/5
- Reviews
- 13,864
- Age
- 4y ago
Trending
estimated 90-day click momentum
BEDLORE Queen Mattress Topper Viscose Derived from Bamboo Thick Pillow Top Mattress Pad with Stretchable Pockets for 6-18 inches Mattress Soft Breathable Mattress Topper for Back Pain Relief
- Price
- $47.56
- Rating
- 4.4/5
- Reviews
- 12,633
- Age
- 1y ago

PayLessHere 8 Inch Queen Gel Memory Foam Mattress Fiberglass Free/CertiPUR-US Certified/Bed-in-a-Box/Cool Sleep & Comfy Support
- Price
- $138.42
- Rating
- 4.5/5
- Reviews
- 8,975
- Age
- 3y ago

Neo Sleep 8 Inch Queen Cooling Gel Memory Foam Mattress Medium Feel Comfort & Support with Pressure Relief Breathable Memory Foam CertiPUR-US Certified Mattress in a Box (Queen 8 in)
- Price
- $154.26
- Rating
- 4.5/5
- Reviews
- 996
- Age
- 2y ago

NapQueen Full Size 10 Inch NEW Victoria Hybrid Cooling Gel Infused Pocket Spring and Memory Foam Mattress Bed in a Box CertiPUR-US Certified
- Price
- $157.65
- Rating
- 4.3/5
- Reviews
- 2,968
- Age
- 9mo ago

NapQueen Full Size 12 Inch NEW Victoria Hybrid Cooling Gel Infused Pocket Spring and Memory Foam Mattress Bed in a Box CertiPUR-US Certified
- Price
- $197.04
- Rating
- 4.3/5
- Reviews
- 2,968
- Age
- 9mo ago
Newest
by launch date
NapQueen Full Size 10 Inch NEW Victoria Hybrid Cooling Gel Infused Pocket Spring and Memory Foam Mattress Bed in a Box CertiPUR-US Certified
- Price
- $157.65
- Rating
- 4.3/5
- Reviews
- 2,968
- Age
- 9mo ago

NapQueen Full Size 12 Inch NEW Victoria Hybrid Cooling Gel Infused Pocket Spring and Memory Foam Mattress Bed in a Box CertiPUR-US Certified
- Price
- $197.04
- Rating
- 4.3/5
- Reviews
- 2,968
- Age
- 9mo ago

AYJOIR 10 Queen Mattress 10 Inch Hybrid Mattress with Comfort Support Memory Foam Pressure Relief and Motion Isolation Medium Firm Mattresses in A Box
- Price
- $61.55
- Rating
- 4.4/5
- Reviews
- 35
- Age
- 11mo ago

12 Inch Queen Size Mattress New Hybrid Queen Mattress in a Box Cooling Gel Memory Foam Bed Matress w/Motion Isolation CertiPUR-US Certified Medium Firm RV Mattresses
- Price
- $74.82
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 1y ago

AnoYishev 12 Hybrid Mattress Queen with Comfort Foam Innerspring Pillow Top Queen Size Mattress for Pressure & Pain Relief Soft Feel but Supportive
- Price
- $67.57
- Rating
- 4.6/5
- Reviews
- 87
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
17
Est. top-5 brand share
84%
Top 20: 100%
Est. top-5 click share
45%
Top 20: 85%
Open market
12%
- NapQueen65%
- AnoYishev7%
- FDW5%
- EGOHOME4%
- Novilla4%
- Zinus3%
- Open — no brand owns it (6 brands, 12%)
Demand
Mattress and Box Spring search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.0×
Search terms
Top Mattress and Box Spring search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- napqueen mattress8K/yr
- nap queen9K/yr
- queen mattress cheap under 1004K/yr
- 8in queen mattress6K/yr
- queen 8 inch mattress5K/yr
- nap queen full size mattress5K/yr
- nap queen king size mattress4K/yr
- napqueen3K/yr
- napqueen queen size mattress4K/yr
Reviews and returns
What reviews say buyers love and hate about Mattress and Box Spring
We read the reviews and the return reasons for every product selling here.
“Not very Thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mattress and Box Spring questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









