Matcha Frother
FailShoppers spend an estimated $74K a year here, so Matcha Frother is a Fail.
- Flapen Score
- 38 / 100Ranks 9,504 of 11,240 Home & Kitchen niches · −11 vs the category median of 4938
- Market size
- $74K/yr86K searches / yr
- 90-day growth
- +13.0%search demand this quarter
- Competition
- 70%top-5 click share · 15 brands · 22 sellers
Flapen Score
Matcha Frother against its category
The dotted line is the Home & Kitchen average. Past it, Matcha Frother is stronger. Inside it, weaker.
Market
The Matcha Frother market on Amazon at a glance
Shoppers on Amazon United States searched for Matcha Frother 86K times last year and spent an estimated $74K. The top 5 brands take 77% of clicks. Demand peaks in Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 86K
- Growth, 90 days vs prior 90
- +13.0%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $74Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- matcha maker44K searches a year
02 · Price
A sale here is worth $54.37.
Listings sell for $54.37 on average, from $9.52 to $291.73. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $54.37 that is $0 to $5K a year per listing.
- Average price
- $54.37inside the $15 to $100 sweet spot
- Price range
- $9.52–$291.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #449 within Coffee, Tea & Espresso. It carries 2,393 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 1.0%
- Average rank
- #449in Coffee, Tea & Espresso
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 2,393per listing
- Listings tracked
- 17
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Matcha Frother products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 4, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Matcha Maker Starter Kit an Innovative At-home Matcha Machine that Produces Freshly Ground Matcha from Organic Shade-grown Japanese Tea Leaves (White)
- Price
- $290.02
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 4y ago

Matcha Mate Electric Powered Bamboo Whisk - Traditional Whisking
- Price
- $33.62
- Rating
- 4.6/5
- Reviews
- 11,256
- Age
- 6mo ago

Matcha Maker Starter Kit/Sumi Black - an innovative at-home Matcha Machine that produces freshly ground matcha from organic Japanese tea leaves (Black)
- Price
- $291.73
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 2y ago

Clay&Fire Matcha Whisk Set 9 pcs Ceramic Matcha Set Gifts for Women
- Price
- $17.12
- Rating
- 4.5/5
- Reviews
- 673
- Age
- 1y ago

YIBO Matcha Whisk Set With Bowl Ceramic Matcha Making Kit Includes Bamboo Whisk (Chasen) Holder Stand Powder Starter Sifter Scoop Measuring Spoon & Cup Tea Tools For Ceremony (Mottled Green)
- Price
- $19.73
- Rating
- 4.6/5
- Reviews
- 326
- Age
- 10mo ago
Trending
estimated 90-day click momentum
JBER Matcha Whisk Set 7PCS Matcha Set with Bamboo Whisk and Ceramic Bowl
- Price
- $17.83
- Rating
- 4.8/5
- Reviews
- 715
- Age
- 10mo ago

HUSHHAVN Matcha Whisk Set Ceramic Matcha Set Includes Bowl & Holder Bamboo Whisk (Chasen) Scoop Spoon and Sifter 6PCS Matcha Kit Covers Everything Needed for Making Matcha (Green)
- Price
- $16.61
- Rating
- 4.7/5
- Reviews
- 324
- Age
- 9mo ago

YIBO Matcha Whisk Set With Bowl Ceramic Matcha Making Kit Includes Bamboo Whisk (Chasen) Holder Stand Powder Starter Sifter Scoop Measuring Spoon & Cup Tea Tools For Ceremony (Mottled Green)
- Price
- $19.73
- Rating
- 4.6/5
- Reviews
- 326
- Age
- 10mo ago

Matcha Mate Electric Powered Bamboo Whisk - Traditional Whisking
- Price
- $33.62
- Rating
- 4.6/5
- Reviews
- 11,256
- Age
- 6mo ago

Matcha Whisk Set with Matcha Bowl - Matcha Set Included Electric Frother Bamboo Whisk Matcha Spoon Bamboo Holder Sifter Spoon Stand (Mottled Green)
- Price
- $13.16
- Rating
- 4.6/5
- Reviews
- 173
- Age
- 1y ago
Newest
by launch date
Matcha Mate Electric Powered Bamboo Whisk - Traditional Whisking
- Price
- $33.62
- Rating
- 4.6/5
- Reviews
- 11,256
- Age
- 6mo ago

HUSHHAVN Matcha Whisk Set Ceramic Matcha Set Includes Bowl & Holder Bamboo Whisk (Chasen) Scoop Spoon and Sifter 6PCS Matcha Kit Covers Everything Needed for Making Matcha (Green)
- Price
- $16.61
- Rating
- 4.7/5
- Reviews
- 324
- Age
- 9mo ago

JBER Matcha Whisk Set 7PCS Matcha Set with Bamboo Whisk and Ceramic Bowl
- Price
- $17.83
- Rating
- 4.8/5
- Reviews
- 715
- Age
- 10mo ago

YIBO Matcha Whisk Set With Bowl Ceramic Matcha Making Kit Includes Bamboo Whisk (Chasen) Holder Stand Powder Starter Sifter Scoop Measuring Spoon & Cup Tea Tools For Ceremony (Mottled Green)
- Price
- $19.73
- Rating
- 4.6/5
- Reviews
- 326
- Age
- 10mo ago

Matcha Whisk Set with Matcha Bowl - Matcha Set Included Electric Frother Bamboo Whisk Matcha Spoon Bamboo Holder Sifter Spoon Stand (Mottled Green)
- Price
- $13.16
- Rating
- 4.6/5
- Reviews
- 173
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
22
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
19%
- Cuzen Matcha40%
- BAMBOOWORX16%
- YIBO9%
- Clay&Fire8%
- Elementi4%
- Difora4%
Demand
Matcha Frother search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.9×
Search terms
Top Matcha Frother search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- matcha maker44K/yr
- matcha machine26K/yr
- matcha maker machine11K/yr
- matcha latte maker4K/yr
Reviews and returns
What reviews say buyers love and hate about Matcha Frother
We read the reviews and the return reasons for every product selling here.
“Durability is somewhat questionable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Matcha Frother questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









