matcha bowl
Worth a lookShows no brand lock-in (top 5 brands take 47% of clicks), but strong incumbent ratings (4.7★) keeps it on the watch list.
Brand share
Great47%top-5 brand share — no brand owns this niche
Avg price
Great$18.98avg listing price — sweet spot $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Great38%top-5 click share — an open shelf
Price range
Great$8.02–$36.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good553.84avg incumbent reviews — the moat a new listing must climb
Growth
Okay+3.8%90-day search growth — must beat 0% to launch
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$95K$95K/yr · 249K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, matcha bowl is a $95K/yr Amazon United States market (249K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Feb–Mar–Jun. Verdict: Worth a look — 52/100.
Data updated Aug 4, 2026 · scored weekly · How we score niches
matcha bowl market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $95K–$114K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #6,316
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 9.1%
- Avg brand age
- 28 months
- Avg seller age
- 146 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
37 falling
Sellers
52
Top-5 brand share
47%
Top 20: 83%
Top-5 click share
38%
Top 20: 72%
Open market
48%
- Jade Leaf Matcha14%
- Britegleam13%
- BlendWell11%
- TEANAGOO5%
- TANG PIN4%
- CAMATET4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +3.8% search growth over the last 90 days.Peak months: Feb, Mar, Jun · busiest ÷ quietest = 2.8×
Top matcha bowl search terms
- chawan50K/yr
- matcha bowl with spout42K/yr
- chawan matcha bowl23K/yr
- matcha chawan15K/yr
- ceramic matcha bowl16K/yr
- matcha bowl and whisk holder16K/yr
- bowl with spout17K/yr
- cute matcha bowl13K/yr
- tea bowl9K/yr
- match bowl8K/yr
Top matcha bowl products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jade Leaf Matcha Bowl Hand Made Porcelain with White Matte Glaze
Jade Leaf Matcha$16.324.5★11,225 rev
Britegleam Glass Matcha Bowl With Spout Textured Glass Chawan Matcha Green Tea Whisk Bowls Clear Japanese Style Cute Salad Mixing Bowl
Britegleam$9.164.7★205 rev
TANG PIN Matcha Set - Match Bowl and Whisk 15 OZ Matcha Whisk Set
TANG PIN$28.494.8★1,261 rev
CAMATET Matcha Bowl with Spout 500 ml/18 oz Ceramic Matcha Mixing Bowl Japanese Ceremonial Matcha Chawan for Matcha Powder/Salad/Fruit/Soup/Tea - Matcha Green
CAMATET$15.134.9★62 rev
BlendWell Ceramic Matcha Bowl with Spout White Chawan Mixing Bowl for Whisking and Pouring Matcha tea
BlendWell$14.044.7★45 rev
Newest
by launch date
HIBINO Matcha Bowl | Japanese Crystal-Glazed Ceramic Matcha Tea Bowl with Spout | Traditional Matcha Chawan | Designed in Japan |Crystal Shell Green
HIBINO$18.0522 rev
BlendWell Ceramic Matcha Bowl with Spout White Chawan Mixing Bowl for Whisking and Pouring Matcha tea
BlendWell$14.0445 rev
BlendWell Ceramic Matcha Bowl with Spout Green Chawan Mixing Bowl for Whisking and Pouring Matcha Tea Dishwasher Safe
BlendWell$14.3045 rev
BlendWell Ceramic Matcha Bowl with Spout Light Blue Chawan Mixing Bowl for Whisking and Pouring Matcha Tea Dishwasher Safe
BlendWell$14.1945 rev
BlendWell Ceramic Matcha Bowl with Spout Light Yellow Chawan Mixing Bowl for Whisking and Pouring Matcha Tea Dishwasher Safe
BlendWell$14.2545 rev
Trending
90-day click momentumBlendWell Ceramic Matcha Bowl with Spout Green Chawan Mixing Bowl for Whisking and Pouring Matcha Tea Dishwasher Safe
BlendWell$14.304.7★
BlendWell Ceramic Matcha Bowl with Spout Light Yellow Chawan Mixing Bowl for Whisking and Pouring Matcha Tea Dishwasher Safe
BlendWell$14.254.7★
BlendWell Ceramic Matcha Bowl with Spout Light Blue Chawan Mixing Bowl for Whisking and Pouring Matcha Tea Dishwasher Safe
BlendWell$14.194.7★
JBER Matcha Whisk Set 7PCS Matcha Set with Bamboo Whisk and Ceramic Bowl
JBER$17.834.8★
YIBO Matcha Whisk Set With Bowl Ceramic Matcha Making Kit Includes Bamboo Whisk (Chasen) Holder Stand Powder Starter Sifter Scoop Measuring Spoon & Cup Tea Tools For Ceremony (Mottled Green)
YIBO$19.734.6★
What buyers say about matcha bowl
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“Good Value”
“the color is pretty”
“Like the size”
“It is very sturdy”
“easy to hold”
“easy clean surface”
“Just what I wanted”
“thoughtfully designed”
“great gift idea”
What buyers complain about
“Bad quality”
“This bowl is smaller”
“broke”
“The color is not as shown in the picture”
“But I shouldve waited for the sale on Amazon cause then it was cheaper”
“It is also a bit shallow”
“Cheap false advertisement”
“Super flimsy material”
“Its thin and flimsy”
“Time consuming”
Top return reasons
Common questions
- Is matcha bowl profitable to sell on Amazon United States?
- The niche generates $95K/yr across 49 tracked products. 10 of 18 products launched in the last 360 days are still selling. 90-day search growth is +3.8%. Flapen's verdict: Worth a look (52/100).
- How competitive is the matcha bowl niche?
- 37 brands and 52 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 47% of demand.
- What do buyers complain about in matcha bowl?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 1.8%.
- When does demand for matcha bowl peak?
- Demand peaks in Feb–Mar–Jun; the busiest month runs 2.8× the quietest.
- What does it cost to enter the matcha bowl niche?
- Listings span $8.02–$36.54; the average listing price is $18.98 (sweet spot $15–$100). The average incumbent carries 554 reviews — the moat a new listing must climb.