masters degree
Worth a lookShows no brand lock-in (top 5 brands take 26% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible26%top-5 brand share — no brand owns this niche
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Growth
Incredible+117.7%90-day search growth — must beat 0% to launch
Competition
Great23%top-5 click share — an open shelf
Review moat
Great213.92avg incumbent reviews — the moat a new listing must climb
Avg price
Great$15.60avg listing price — sweet spot $15–$100
Price range
Great$5.78–$44.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$99K$99K/yr · 109K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, masters degree is a $99K/yr Amazon United States market (109K searches/yr). The top 5 brands hold 26% of demand. Demand peaks in Apr–May–Dec. Verdict: Worth a look — 72/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
masters degree market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $47K–$62K
- units × avg price
- Conversion rate
- 5.8%
- Avg BSR
- #8,696
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 7.7%
- Avg brand age
- 26 months
- Avg seller age
- 180 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
62 falling
Sellers
60
Top-5 brand share
26%
Top 20: 67%
Top-5 click share
23%
Top 20: 57%
Open market
70%
- musaecoin7%
- Fairy's Gift6%
- Petalsun5%
- Lifecapido4%
- YVSTA4%
- Shqiueos4%
Demand & seasonality
Weekly Amazon search volume, last 62 weeks — +117.7% search growth over the last 90 days.Peak months: Apr, May, Dec · busiest ÷ quietest = 8.2×
Top masters degree search terms
- masters degree gifts28K/yr
- mba graduation gifts13K/yr
- masters graduation gifts9K/yr
- master degree gifts for her8K/yr
- masters degree13K/yr
- graduation gifts for her masters degree6K/yr
- masters graduation gifts for him6K/yr
- masters graduation7K/yr
- masters degree gifts for women6K/yr
- masters degree gift6K/yr
Top masters degree products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Musaecoin Masters Degree Graduation Gifts- Funny Masters Degree Candle
musaecoin$16.054.8★23 rev
Masters Degree Graduation Gifts for Him Her Congratulations on Your Masters Degree Clear Desk Decorative Sign Graduation Keepsake
YVSTA$11.894.7★29 rev
Fairys Gift Candle Masters Degree Graduation Gifts for Women Men Graduation Gifts for Masters Degree Students Funny Grad Presents for Her Him Graduates - Graduate Presents for Masterate
Fairy's Gift$14.844.7★77 rev
Shqiueos Funny Graduation Gift for Her Him Graduation Candle for Women Men
Shqiueos$16.404.8★324 rev
Moyel Masters Degree Graduation Gifts Grad Gifts for Him Male
Moyel$14.184.6★138 rev
Newest
by launch date
LiuuLi Masters Degree Graduation Card Graduation Gift for Masters Degree Holders Grad Gifts for Son Daughter Niece Nephew
LiuuLi$6.27402 rev
Aliceset 8 Pcs Masters Degree Graduation Gifts Set for Her Women Canvas Tote Bag Glass Tumbler Keychain Makeup Bag Bracelet Greeting Card Scented Candle Socks for 2026 Masters Grad Congratulation
Aliceset$30.222 rev
Bablira Funny Masters Degree Graduation Card Masters Degree Survivor Card with Skeleton Design Graduation Gift for Masters Degree Holders and Graduate Students
Bablira$6.26174 rev
InnoBeta Masters Degree Graduation Gifts for Her Canvas Tote Bag with Top Zipper Closure and Shoulder Strap for Graduation - Master It
InnoBeta$24.438 rev
Maustic Masters Degree Graduation Gifts Mastered It Class of 2026 Coffee Mug College Graduation Gifts for Women Her Him Class of 2026 Grad Gift MBA Grad Gift 14 Oz Black
Maustic$14.2039 rev
Trending
90-day click momentumMaustic Masters Degree Graduation Gifts Mastered It Class of 2026 Coffee Mug College Graduation Gifts for Women Her Him Class of 2026 Grad Gift MBA Grad Gift 14 Oz Black
Maustic$14.204.7★
JMBMTER 2026 Graduation Gifts Masters Degree Graduation Gift Set
JMTMBR$13.734.6★
Jingmore 8 Pcs Graduation Gift Set for Women Including Tumbler Makeup Bag Soy Candle Keychain Bear Towel Greeting Card and Gift Box Graduation Presents for Her (Masters Degree)
Jingmore$21.094.6★
Locmeo 10 Pcs Master Degree Graduation Gifts for Women Include Tote Bag Makeup Bag Tumbler Candle Tray Socks Card Mirror Keychain and Box for Class of 2026 College Masters Graduation
Locmeo$32.694.5★
Lifecapido Graduation Gifts for Her She Believed She Could So She Mastered It 2026 40oz Tumbler with Key Chain College Masters Degree Graduation Gifts for Graduates Friends Classmates Rose Quartz
Lifecapido$20.154.8★
What buyers say about masters degree
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Cute Gift”
“As shown”
“Good value”
“Great scent”
“the size was good”
“Good quality leather”
“Beautifully crafted”
“got compliments on the color”
“Fun Gifts”
What buyers complain about
“The journal was bigger than I thought it was going to be”
“Bad quality”
“Looks nothing like the picture”
“There was something brown”
“Not a great gift for grads”
“So its just seems cheap”
“not sticky on the corners”
“Over order recd and over charged”
“there was not much fragrance”
“very heavy cardstock”
Top return reasons
Common questions
- Is masters degree profitable to sell on Amazon United States?
- The niche generates $99K/yr across 77 tracked products. 2 of 32 products launched in the last 360 days are still selling. 90-day search growth is +117.7%. Flapen's verdict: Worth a look (72/100).
- How competitive is the masters degree niche?
- 62 brands and 60 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 26% of demand.
- What do buyers complain about in masters degree?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.8%.
- When does demand for masters degree peak?
- Demand peaks in Apr–May–Dec; the busiest month runs 8.2× the quietest.
- What does it cost to enter the masters degree niche?
- Listings span $5.78–$44.16; the average listing price is $15.60 (sweet spot $15–$100). The average incumbent carries 214 reviews — the moat a new listing must climb.