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Mason Jars 12 Oz

Maybe

Products sell for $22.18 on average, inside the sweet spot. But the products selling today already average 4.6★, so Mason Jars 12 Oz is a Maybe.

Flapen Score
59
59 / 100
Top 12% of 11,240 Home & Kitchen niches · +10 vs the category median of 49
Market size
$277K/yr246K searches / yr
90-day growth
+8.7%search demand this quarter
Competition
39%top-5 click share · 28 brands · 48 sellers

Flapen Score

Mason Jars 12 Oz against its category

The dotted line is the Home & Kitchen average. Past it, Mason Jars 12 Oz is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mason Jars 12 Oz market on Amazon at a glance

Shoppers on Amazon United States searched for Mason Jars 12 Oz 246K times last year and spent an estimated $277K. The top 5 brands take 50% of clicks. Demand peaks in Aug–Sep. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $277K a year.

Searches, last 12 months
246K
Growth, 90 days vs prior 90
+8.7%
Conversion, latest week
5.1%
Market size, estimated
$277Ka year
Peak month
August1.7× the quietest month
Top search term
12 oz mason jars35K searches a year

02 · Price

A sale here is worth $22.18.

Listings sell for $22.18 on average, from $8.98 to $29.36. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $22.18 that is $6K to $11K a year per listing.

Average price
$22.18inside the $15 to $100 sweet spot
Price range
$8.98–$29.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$6K–$11K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #189 within Canning. It carries 2,505 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
3.5%
Average rank
#189in Canning
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
2,505per listing
Listings tracked
42

04 · Newcomers

7 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
7Amazon's first-year sales bar
Average brand age
36 months

Products

Top Mason Jars 12 Oz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

28 falling

Sellers

48

Top-5 brand share

50%

Top 20: 95%

Top-5 click share

39%

Top 20: 81%

Open market

43%

  • Brand 117%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Mason Jars 12 Oz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 1.7×

Search terms

Top Mason Jars 12 Oz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 12 oz mason jars35K/yr
  • mason jars 12 oz32K/yr
  • 12 oz mason jars with lids26K/yr
  • 12 oz jars with lids20K/yr
  • 12oz mason jars13K/yr
  • 12oz mason jars with lids13K/yr
  • 12 oz jars12K/yr
  • mason jar 12 oz10K/yr
  • 12 oz canning jars9K/yr
  • 12 oz mason jar8K/yr

Reviews and returns

What reviews say buyers love and hate about Mason Jars 12 Oz

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Size-Overall”
1.8%of orders come back
“These are small jars”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Mason Jars 12 Oz questions

Answered from the same tracked data.